There is something that has always struck me about marketing consultants in Melbourne – strategy. There are few marketing strategy consultants in Melbourne that don’t use strategy as the draw card to work with their marketing and branding firms.
Marketing Strategy Blog - Mellissah Smith
I’m an introvert. I know for many that see me on a stage or greeting a new employee, it must be a shock and hard to fathom, but it’s a fact and here’s why.
Coming from an era where women were, well, women, and watching both the world around me and myself evolve into where we are today, comes with a lot of transformation. Ideas, how we live, what we think, the way we behave and our overall mindset.
Erasing the way we were brought up to be able to navigate a new way of thinking is hard if everyone else around you is stuck in the past, and even more difficult if they are stuck too far in the future. Living in the here, the now – is an unsure place for many, me included.
"Apple roared into the TV game with The Morning Show, a superb drama about the importance of dignity and doing the right thing, made by a company that runs sweatshops in China."
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Today is just like any other day. I woke up at 3.40 a.m., hopped on a conference call with a vendor who is looking to optimize their channel partnership program utilizing Robotic Marketer technology, talked for an hour, then hopped on another call. Before I knew it, it was 6.30 a.m. and the coffee shop was now open.
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In the middle of the night, I woke up. I had arrived in Atlanta late yesterday and made the fatal mistake of going to sleep early. Mostly because I felt the need to be fresh today.
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It’s so much easier sitting on the sideline and yelling out instructions or throwing out accolades or abuse when someone gets it right or wrong, but to be the main player, it has some significant hurdles.
It is with great sadness that we said goodbye to Pippa Smith, my baby and our office dog. Her title at Marketing Eye was Chief Barking Officer.
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An extraordinary thing happened yesterday. I saw someone through their eyes. Their vulnerability, insecurities, hopes and dreams - and their next move will define them more than they realise.
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After being one of hundreds at a Jewish wedding yesterday, I couldn't help but think about life and the meaning of what I am doing now and in the future.
For 44 years, life has been remarkably smooth sailing. I have experienced a lot, none of which I would change, and I have accomplished more than I dreamed of doing. The experiences not only make you stronger, more resilient and grateful, they shape who you are and continue to become.
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For 44 years, life has been remarkably smooth sailing. I have experienced a lot, none of which I would change, and I have accomplished more than I dreamed of doing. The experiences not only make you stronger, more resilient and grateful, they shape who you are and continue to become.
Have you reached your 40's and realised you haven't made your mark yet? Don't stress, it's not too late.
Don't let anyone tell you how you should live your life. Remember it's YOUR life. I just can't stop thinking about my life, where I am going, and what I want to be doing.
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The first 30 days of any decision to make major changes in your life always comes with challenges. As habitual creatures, we tend to do the same things day-in, day-out, and that habit is hard to break.
Many of us make new years resolutions, and few follow them. Me included - well, kind of. I usually make one's that are easy to follow, and never add things like; be healthy, drink less, or go to the gym. In short, I rarely set myself up for failure.
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Many of us make new years resolutions, and few follow them. Me included - well, kind of. I usually make one's that are easy to follow, and never add things like; be healthy, drink less, or go to the gym. In short, I rarely set myself up for failure.
I woke up this morning and hopped in my car with a colleague and my niece, and headed for the beach. I felt good. In fact, I felt great. The sun was already blistering hot and after a cold winter in Melbourne, I was soaking up every bit of warmth that Sydney has to offer.
With so much to do today, I decided that I would spend the morning changing things up. That meant the Bondi to Bronte walk, followed by breakfast at Indigo Double Bay and then a trip to the office. I wanted to pinch myself. A healthy start to the day, sunshine and my favourite city in the world, was making me deliriously happy.
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With so much to do today, I decided that I would spend the morning changing things up. That meant the Bondi to Bronte walk, followed by breakfast at Indigo Double Bay and then a trip to the office. I wanted to pinch myself. A healthy start to the day, sunshine and my favourite city in the world, was making me deliriously happy.
I've had the month from hell - in a good way. Each morning I wake at 4am and I do social media for a client for the first hour, then connect with the US for the next hour - all before hopping in the shower.
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