Marketing Eye Magazine

Marketing Eye Magazine

Entrepreneurial

Marketing Eye Magazine has more than 20 entrepreneurial stories in each issue from around the globe. From billionaires to startups, the stories give you an in-depth account of how these entrepreneurs have be brave and bold enough to be successful. We cover what makes an entrepreneur who they are, what they do differently, and how they have paved their way in a highly competitive market place.

Marketing

Find out the latest in marketing techniques, case studies and technologies in Marketing Eye Magazine. Read about marketing leaders, innovators, and integrated marketing campaigns that will change the way you think about that next marketing strategy you write. We also cover marketing conferences around the world as media partners, writing about thought leaders and must-go-to marketing conferences.

Travel and Accessories

Entrepreneurs love to travel and experience new things. If you have a travel destination, resort, health retreat, spiritual camp or anything that you believe will help entrepreneurs become more successful, then please share. Also, entrepreneurs love the latest gadgets, man-bags, computers, and accessories. Do you have something new and exciting that entrepreneurs should be buying?

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What you can expect

Marketing Eye Magazine provides stories on entrepreneurs and the latest in marketing. Featuring everyone from Bill Gates and Ashton Kutcher, to newly launched brands and celebrities who have successfully transitioned from television to business.

The 84 page glossy magazine is delivered directly to entrepreneurs, Managing Directors, CEOs, Marketing Managers and Senior Managers with an income predominantly over $100,000 p.a. As a highly valued client, we want to give you a voice. 

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    The world's best entrepreneurs
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Stories

Marketing strategies that tech companies need to deploy

Marketing strategies that tech companies need to deploy

The way technology and software companies are approaching the 'new marketing' era is evolving rapidly with nimble companies flexing their stronghold in delivering customers and prospects with communications that reinforce why they should be chosen over their competitors.

Interestingly enough, technology companies are still marketing, while many of their other discipline counterparts have pressed pause. The reason for this is the reliance on technology to power through any uncertainty and secure companies with better efficiencies, long-term cost savings and outcomes.
How Marketing Strategies Keep You Focused

How Marketing Strategies Keep You Focused

Is there a lack of focus in your marketing efforts? Are you having trouble committing to a certain approach? Do you have a marketing strategy in place? It can be really difficult to execute any plans without a marketing strategy. Marketing is like a game of chess, where you’re constantly thinking of the next step. A marketing strategy will map out what goals you want to accomplish and how you want to accomplish these goals.

Marketing a Technology Company

Marketing a Technology Company

Enterprise technology and software companies have to approach marketing from different angles than your typical marketing departments. It is continuously evolving, and we need to be sure that we're utilising tactics that generate results. The market is overly saturated for attention, with everyone pushing to get attention to their own companies. Here, we have four great ways to market your tech company better.

How to Create a Map for Your Customer Journey

How to Create a Map for Your Customer Journey

The most significant blind spot that companies have to deal with is understanding what their customer's journey is. What is it like to purchase your business? Understanding your customer's journey is a crucial part of improving the overall customer experience. Without this insight, you will never know the obstacles or challenges that your customers might be facing in their decision to make a purchase. You need to deeply understand what it is about your brand that attracts customers, and what could potentially turn them away. Essentially, you need to walk in their shoes. Below, we have five steps to consider when creating a customer journey map.