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Marketing Blog tag: 'social media' - Marketing Eye

Friday, 09 April 2021 13:58

Why your Business should use Twitter!

Twitter is often the forgotten social media platform and it’s the most important one. Twitter has 6,000 Tweets every second which reflects how active users are on Twitter and why your business should make an account today (if you don’t already have one).

Published in Blog

It’s as certain as death or taxes. The inevitable fact for every CEO or HR manager is that they have made or will make a bad hiring decision at some point during their career.

Published in Management

In a world saturated with mass advertising, it’s hard to stand out amongst the crowd. Everywhere you look you are met with out-of-home displays, television advertisements, social media promotions – it is integrated in our every-day life! As a consumer, it’s also sometime difficult to recognise and digest every marketing attempt and therefore only the ones that stand out are absorbed. 

If you are struggling to make your mark in your respective industry and are looking for some helpful tips to outshine the competition, have a read of my following 5 suggestions.

Published in Marketing

The reality of a post pandemic world is that life as we know it has transformed, from manufacturing supply-demand crunches to the restrictions on shopping, businesses have had to adapt to an uncertain environment at lightning speed in order to survive in this Brave New World.

Published in Social Media
Wednesday, 24 February 2021 15:41

10 Marketing Initiatives to Up Your Strategy Game

Marketing strategies are bland and not generating a satisfactory ROI? We hear you. Have a read on what we believe are 10 initiatives that will provide results.

Published in Marketing
In December I was introduced to Clubhouse. The latest "hot" social media site that everyone is talking about that uses audio-only to connect you and your brand with others and build relationships. The Clubhouse social media platform mimics real-life interactions with no recording of conversations allowed, no option to "save" and once the conversation is done, it's literally gone forever.
Published in Marketing
With a new year beginning, many companies are reevaluating their marketing function within their business, and based on the resources available, are setting expectations for their marketing resources.
Published in Marketing
Monday, 01 February 2021 10:25

Top Trends in Social Media in 2021

Given the extent to which use of platforms like TikTok and Instagram Reels skyrocketed in 2020, social media will undoubtedly continue to play a significant role in digital marketing in 2021. In the last year alone, the social media landscape has necessarily adapted to accommodate the disruptions and social movements of 2020.

Published in Social Media
Wednesday, 20 January 2021 08:44

Top Tips for B2B Marketing for 2021

As we move into the year of 2021, it’s time to ensure that you have all the insights to allow your business every opportunity to succeed. Marketing can be hard with so many moving parts and it is vital to get it right, so you can move in a positive direction. To help your business, here is a list of the top tips for B2B Marketing for 2021.

Published in Marketing
Friday, 27 November 2020 11:17

The Rise of Influencers

Influencer marketing is on the rise, and with all the different and new social media platforms available to utilise and post on today, an influencer or ambassador may be the key to improving your brand reach and engagement.

Published in Blog
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