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Marketing Blog tag: 'business' - Marketing Eye

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Displaying items by tag: business

Marketing is a crucial part of many businesses as it grows sales by expanding prospects. Not only marketing increases the visibility of your brand, but it also builds trust and loyalty with your customers. By improving your marketing productivity, you could do more in less time. And thus, increase your profits.
Published in Marketing
Before the days of Instagram, iPhones and the internet, marketing was a one-way interaction. Marketing campaigns and advertisements sold us a story that we bought into. It was simple. If we bought the new L’Oreal conditioner, our hair would be perfect. If we took our children to McDonald’s, we’d all be joyful.
Published in Marketing
All businesses want to be successful but unfortunately, it’s not as easy said and done. So what makes a successful Entrepreneur in the world of business and marketing?
Published in Marketing

Are you struggling with your Facebook marketing? Struggle no more, with our 3 greatest Facebook marketing strategy tips. Social media is paramount to business success, further engagement and increased reach.

Published in Marketing

How do YOU define workplace culture? Over the years culture has become so incredibly important for organisational success, productivity and overall reputation.

Published in Management

Every person in business strives for the same goal- SUCCESS. Those who don’t achieve it believe those who do must have gotten “lucky”. Those who attain this much-desired goal know that luck has nothing to do with it.

Published in Blog
Friday, 26 April 2019 08:23

Why is diversity in a team important?

Diversity means different. But why is it so important in a team?

Though we may share similarities with individuals, at the end of the day, everyone is their own person and can bring different things to the table. It is for this reason that diversity is so important among a team.

Published in Management
Marketing strategies mean so many things to so many different people, that there is no standard code - or is there? While I have been using the same marketing strategy format for the past 20 years, I am always alarmed when I see a sales person write up a marketing 'to do list' and proclaim that this is in fact their marketing strategy. Likewise, when an entrepreneur hires a college graduate who writes up a marketing strategy based on the format that they learnt at college, which is out-dated, lacking in relevance and most likely not something that the student has had the ability to actually learn in-depth.
Published in Marketing

In business, we often imagine our worst-case scenarios - “What’s the worst that can happen if it goes wrong? How can I avoid the situation? How can I fix it?”

Published in Marketing
Friday, 12 April 2019 10:08

5 Successful Entrepreneurs under 25

With the rise of social media and technology, there has been an evident boom in self-made successful entrepreneurs. Painting a future for themselves by showcasing and selling what they truly love.

Published in Entrepreneurship
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