Displaying items by tag: technology
Friday, 11 January 2019 09:29
The Marketing world introduces a new player to the team
I’ve never really understood the Super Bowl. You know the big football game in America that practically stops a nation. Where 103 million people around the world watch men run around on a field chasing a ball, experiencing the atmosphere of the half time show entertainment and eating greased up though incredibly delicious food. This is one of the most exciting times of year for Marketers all across the world, they shed blood, sweat and tears for their pride and joy (their businesses) to be featured on the Super Bowl commercial breaks and at all be featured on TV some way or another.
Published in Marketing
Monday, 26 November 2018 07:27
How work changed the person I am - Marketing Eye - Mellissah Smith
At 25 years of age, I started my first business, Insomnia. It was not my dream to own a business at that age, nor did I feel that I was quite ready...but when is anyone ever ready?
Published in Entrepreneurship
Friday, 09 November 2018 07:19
The most powerful marketing strategy won't be done by you
When I first developed Robotic Marketer I knew that I had to connect to a very large audience. No technology can be powerful without valuable feedback. Every piece of feedback, good and bad, helps developers fine-tune their technology to provide a better solution for the end customer.
Published in Marketing
Tuesday, 23 October 2018 02:01
The new marketing superpower that smart companies have
There are many challenges fast growing companies have, and at the forefront it tends to be not only how they market their company, but how they are able to optimise their marketing potential at an accelerated rate to achieve more successful outcomes.
Published in Marketing
Wednesday, 26 September 2018 16:22
How marketers will be forced to be more nimble
Game on. Marketers have not only had to turn to technology to power their marketing performance and stay clear of traditional marketing methods to a large degree, they now are needing to be more nimble when it comes to the purse strings.
Published in Marketing
Friday, 13 July 2018 07:43
100 Marketing Strategies in 6 weeks : Can we do it?
The most phenomenal changes are occuring in our business right now, and it is exciting and scary all at the same time.
Published in Marketing
Friday, 06 July 2018 11:10
How to make the most out of a marketing internship
We have the most amazing marketing internship program, and the biggest benefit for us is the privilege to see people grow in confidence and capabilities. The fact that after an internship they should be able to go out into the world and add value to any entry-based marketing position, is something that we are extremely proud of.
Published in Marketing
Thursday, 05 July 2018 07:36
Why so many people are lonely today
We are all living in silos that are outside the real world and in little cubicles that where we control everything.
At first, we thought it was a brilliant idea. Innovation that gives us everything we want, at our finger tips, when we want it and how we want it.
Until...
At first, we thought it was a brilliant idea. Innovation that gives us everything we want, at our finger tips, when we want it and how we want it.
Until...
Published in Culture
Tuesday, 01 May 2018 04:34
Morrows
Referred by Macquarie Bank, Marketing Eye has been working on branding for Morrows and marketing in general. To date, Marketing Eye has developed the brand further, provided communications, re-designed and developed their website and has commenced marketing activity to promote company to a wider, targeted audience. It's financial services division, along with accounting, tax, legal and technology is one of the best in Melbourne.
Morrows Style Guide
Published in Portfolio
Tuesday, 27 February 2018 08:28
How robotics and AI are changing the way you organise your company
Losing jobs to technology is really nothing new if you think about it – even when humans haven’t been totally overrun they have learned to adapt to technology and machinery to become more efficient and accurate in what they do.
With continued advances in artificial intelligence, technology and robotics, businesses will need to stop and rethink their approach to getting the job done in the most competitive manner.
Businesses are having to transform their training models and methods, reevaluate their hiring practices, reconsider their organisational structure and transform their job descriptions.
With continued advances in artificial intelligence, technology and robotics, businesses will need to stop and rethink their approach to getting the job done in the most competitive manner.
Businesses are having to transform their training models and methods, reevaluate their hiring practices, reconsider their organisational structure and transform their job descriptions.
Published in Management
