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Marketing Blog tag: 'marketing strategies' - Marketing Eye

Friday, 05 February 2021 14:40

How to coach marketers to be more successful

If you have ever hired a marketer before, you would know that mostly, they are a different breed. Unlike their sales counterparts, they have less bravo, and as such, need a different approach. Having worked with hundreds of marketers over the years, and more recently, spending time coaching marketing professional in corporations in Australia and the US, I can say firsthand, that coaching marketers to be more successful is all about process.
Published in Marketing
Thursday, 19 November 2020 17:00

Bowls NSW

Published in Portfolio
Thursday, 19 November 2020 16:30

Chase Skills

Published in Portfolio
Monday, 16 November 2020 16:44

Manuelina Culinary

Published in Portfolio
Monday, 16 November 2020 16:34

Lubrication Engineers

Published in Portfolio
Monday, 16 November 2020 16:25

Hotline IT Pty Ltd

Published in Portfolio
Monday, 16 November 2020 14:22

Hedland First National Real Estate

Published in Portfolio
Monday, 16 November 2020 13:55

3Point Capital

3Point Capital are a financial services firm specialising in residential and commercial property transactions. Operating out of Sydney, 3Point Capital have worked hard to develop a reputation for excellent brokerage and top-class customer service. Despite this, their previous marketing efforts failed to fully leverage their brand offering within their market.

Operating within the ultra-competitive financial services industry, 3Point Capital were looking to differentiate themselves from other competitors with a rebranding campaign. To help them achieve this objective, they engaged Marketing Eye as their fully outsourced marketing department. A thorough discovery process familiarised the Marketing Eye team with 3Point Capital’s business, brand identity and brand personality.

The rebranding campaign commenced with the launch of a newly designed website which offers users a more fulfilling experience and fell in line with the 3Point Capital’s new marketing tactics. Logos and other marketing collateral were redesigned, reinforcing the new identity of the brand. A range of other tactics were actioned as a part of an integrated campaign, including regular EDM’s and a rebranded email signature.

Website

EDM

Brochure

Billboard
Published in Portfolio
Friday, 30 October 2020 15:53

Astus Edge | Professional Services

Astus Edge was one of Marketing Eye's clients that experienced fast growth and pivoted as a business. 

Marketing Eye functioned as Astus Edge's outsourced marketing department offering marketing consulting services to elevate the Astus Edge brand in the market. Our team of expert marketing consultants were able to offer a range of marketing services form creating and executing their marketing strategy to brand execution. Our graphic design and email marketing services were able to further solidify the brand's presence in the market.


ipad

stationary

website
Published in Portfolio
Thursday, 08 October 2020 16:17

Standard Access | Building Services

Standard Access Australia are industry experts in vertical access and hoisting solutions with a reputation for full-service provision. The company has a thirty-year strong history along with extensive training and hands-on experience across the renewables sector and permanent BMU installations and are able to provide complete engineered solutions.

Marketing Eye was able to provide outsourced marketing services to Standard Access Australia by conducting a branding workshop and designing a SEO-optimised website for the business, along with the creation of signage, brochures and other marketing collateral.

BROCHURE

CARD

EDM1

WEB

VEHICLE

VEHICLE4

VEHICLE02
Published in Portfolio
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