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Mellissah Smith Blog - Page 3 - Marketing Manager Blog

Mellissah Smith

This blog today is written by myself and is only my opinion, so please do not crucify anyone that works for me, as they all have different opinions, each of which I not only appreciate but respect.

I was kindly invited to a number of International Women's Day events today and declined, as I do every year since the first time I went to one and watched a number of women stand up and talk about "how good they are" or "how the glass ceiling existed as they climbed the ladder."

It disgusted me
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Our extraordinary client Fabricare Center is Marketing Eye's featured guest blog of the week. The exceptional Dry Cleaner is opening their second location in the Sandy Springs area at the end of March. Check them out if you live in Atlanta, they offer free pickup and delivery.

Improving the quality and care of your garments has and will always their top priority. Not only have they been focused on expansion and having a wider reach within the community, but they have recently undergone a branding refresh. After 40 years of service it was time for a new look and feel. Yes, their is new branding and a new location, but the same great service still exists.
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Today I am angry. I rarely experience this emotion, but I am really, really angry. We have lost yet another great person in the world, and it appears that every single day I hear the news of someone else passing, either at their own hands or through illness, let alone what happens through terrorism and war.

Why? Why do people we love and cherish have to go? Why can't they stay? Why do they need to go when you are so unprepared to say goodbye?

I can't pretend to understand. I don't. I won't. 
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There are so many types of love that we all experience; a love for food, a love for our dogs, a love for our family, a love for special people in our lives and of course, the great love.

I've only once experienced a great love. The type that sends you crazy, that gives you butterflies even after the first year, and keeps you committed long after it is over.
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Making a conscience effort to be the best version of yourself takes a lot of soul searching. It also takes a lot of strength as you have to look yourself in the mirror and work out what is working and what isn't. Where you can improve and where you don't have to.

About 3 or so years ago, I made a momentus change by looking deeply within myself and exploring what I could possibly achieve in this lifetime. I set goals for everything imaginable, including the life of my dog (check out Instagram account @thereal_pippasmith), my health, my family, my career and so on.

I broke up every area of my life and worked out how I could live it better than I have lived it before. And you know what, it mostly works. Except you will slip up like I did on a few things, but they will mostly be things of the heart where your reaction isn't quite what you would have planned for it to be. By slipping up, you have the opportunity to change and work on that area, while you keep developing yourself and achieving the goals set out in front of you.
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On the weekend I went to dinner with a few girlfriends, then a couple of them went on to a nightclub. 

I personally couldn't think of anything worse. Why in your mid-forties would you want to go to a nightclub? To pick up? To get drunk? Really?

Then I thought a bit more; I know lots of old, rich men who go to nightclubs, particularly when they are in New York, London, Ibiza, Mykonos etc. There seems to be a growing trend. Perhaps I didn't notice it so much when I was younger at how many old men there are in nightclubs. I am talking 50's, 60's and god-forbid, 70 year old's hanging out with 20-somethings, trying to lure them through wing-men that are more connected usually due to their ability to source drugs or find rich people to pick up the tab.
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I have a long history watching Malcolm Turnbull. I knew of him from his days as a tech entrepreneur, then later through a friend of mine who was proactive in helping him as part of his greater team of volunteers get into Parliament.

I even flew to Canberra for his Maiden Speech and watched him knowingly that one day he would become Prime Minister of Australia. And he is. Today he is Prime Minister of our amazing country that I am so proud to live in.
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The most amazing thing happeneda few days ago. I went to a pool party in Atlanta and a guy came up to me very excited at the opportunity to finally meet me. He had never met me before, but had heard things about me. But his real reason for wanting to meet me is that he is a "fan" of my blogs, tweets and really anything I put on social media.

Not the creepy type of fan. The genuine person who appreciates honestly, vulnerability and someone who is fearless in sharing her real life.

So, I thought I might start a few blogs about who I really am.

The mentor

To use this word seems strange to me because I feel like I am not old enough or experienced enough to be anyone's mentor, but it just so happens that I am a mentor to a lot of people and that is something I have to take seriously.
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Today I started writing a series of blogs on our various websites: www.marketingeye.com | www.marketingeyeatlanta.com | and now www.marketingeye.com.au giving readers of these blogs an insight into who I really am. I am going to try and be raw and real, with no secrets or pretense. Feel free to give any feedback on whatever you read.

Inquisitive

I am inquisitive. I ask the "why?" every single time, usually inside my head. I don't just accept things as they are. I think about why they are as they are, or why someone has said what they have said. I think about why people do the things they do. Why they are one way with one person and another with the next.

When I see a painting, I think about why the artist chose to paint the picture like they did? What was going on inside their minds when they were painting away? Why they chose to sell their painting where they did? What they really thought of the painting that they did?

I am fascinated by design. Today I walked into Restoration Warehouse in Atlanta. It is one of the most beautiful retail buildings in the world. Each piece of furniture or fitting has a unique story to be told. 

Further on my journey today, i walked past Moncler and stood watching the window display. The robots with the mannequins dressed in jackets was so creative I wonder how anyone could have come up with it. It not only made me stare at it long enough to think that in itself it is a piece of art, but it also had me completely in awe of the designer. That's a real talent. 

Inquisitive people have a strong desire that borders on obsession. They want answers - especially one's that are not so obvious.

Good marketers are born to be inquisitive. They need to be inquisitive as to why someone would buy a product or service. Why someone chooses one brand over another. If they are not inquisitive, then they usually are not the best marketers.
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