Tag: marketing

The recent reveal of Meta's Orion AR glasses is more than just a tech headline—it’s a wake-up call for marketers everywhere. Augmented reality (AR) technology has long promised to transform how brands engage with customers, but the Orion AR glasses bring us one step closer to this reality. So, how seriously should marketers take this reveal? To understand the full implications, we need to examine the history of similar AR releases, how they impacted marketing strategies in the past, and why Orion AR glasses represent a turning point for the future of marketing.

Are you ready for the next big leap in marketing? Meta’s Orion Augmented Reality (AR) glasses are about to shake up the world of customer engagement, and if you’re not paying attention, your competitors might just leave you in the dust. As AR technology takes centre stage, savvy marketers are seizing this opportunity to connect with customers like never before. Here’s how Meta’s Orion AR glasses are set to revolutionize your marketing strategy and why you need to act NOW.

In the competitive and rapidly evolving market, small businesses in Australia must stay abreast of the latest marketing trends to maintain a competitive edge. The landscape of marketing is continuously changing, driven by technological advancements and shifting consumer behaviours. Understanding these trends can enable businesses to create effective marketing strategies that resonate with their target audience.

The integration of marketing strategies within the educational sector is experiencing significant advancements, driven by technological innovations and evolving teaching methodologies. These transformations are not just superficial but impact the core methods by which education is disseminated. Let’s explore some of the most noteworthy trends that are shaping the future of marketing in education.

For years companies have trusted Recruitment At Work to find the very best talent. Recruitment At Work ranges from general laborers to corporate executives, providing businesses with the resources and staffing solutions the need. Recruitment at Work needed a marketing partner to develop a marketing strategy that reflected their modern approach to doing business. Marketing Eye created an updated eye-catching brand logo and collateral brochure that really conveys the brand message of Recuitment at work.

Due to the increased popularity of social media, influencer marketing has evolved. Years ago, employing influencers primarily consisted of hiring celebrities in TV ads. Nowadays, the influencer arena spans across all social media platforms varying in followers, size, and brand. According to Influencer Marketing Hub’s 2024 benchmark report, influencer marketing is expected to reach “$24 billion by the end of 2024,” more than tripling since 2019.

The energy sector is one of the most challenging industries in the world. Energy companies must adapt their marketing strategies to stay competitive, as the global companies push towards sustainability, renewable energy sources and technological advancements. Let us explore the key elements of successful energy company marketing, focusing on long-term SEO strategies to ensure sustained visibility and engagement.

As an entrepreneur, you might wonder how to create a marketing strategy that stands out and increases the growth of your business. Enter Come Market Your Business with Me by Robotic Marketer, designed to empower you with the skills and knowledge to market your business proficiently. This thorough program is personalised to meet the needs of entrepreneurs, young marketers and small businesses looking to improve their marketing game.

Running a business has its difficulties. From keeping up with market fluctuations to juggling multiple roles, the entrepreneurial journey can be overwhelming and hard to manage on your own. One area that can be especially hard to deal with is marketing. How do you promote your business successfully without breaking the bank or losing motivation?