Tag: performance
Elevating Your In-House Marketing Managers: 10 Essential Tips for Enhanced Performance
In the vibrant marketing industry, cultivating the skills and performance of in-house marketing managers is extremely important for sustained business success. Let’s look at ten essential tips to develop your marketing managers, ensuring they stay ahead of the curve in strategy, execution and innovation.
Balancing Your Marketing Budget: Traditional vs. Digital Marketing
Marketing is critical for any enterprise, and an effective marketing strategy requires a well-balanced budget. When allocating funds for marketing, companies face a challenging decision between traditional and digital marketing.
How I’m Becoming a Higher Performing Marketer
For the past 8 months, I have been going to pilates. It’s something that I never did more than ‘on occasion’ for most part only when I arrived from a long-haul flight from Melbourne to Los Angeles. The hangover from the past few years has slowly disappeared and after the first quarter last year, I started to rethink life.
How Can I Measure Marketing Performance?
To keep track of their key performance indicators (KPIs), marketers need help when facing 4.62 billion social media users and the different kinds of posts they create which are spread across 17 different social media platforms. That is not even considering the website traffic and engagement that may come from the 8.5 billion Google searches that occur every day. To provide your clients with clear and accurate results regarding your marketing efforts and their marketing expenditure, platforms have been created to track not only your social media engagement and views but the traffic, sales, and engagement that your website may receive.
What's holding back your performance
How office design affects your performance
How one company nailed the group 'hug'
6 Changes you can make today to be more successful
The ultimate internal marketing strategy
What marketers and entrepreneurs have in common - marketing
Over a year, I speak with hundreds of marketers and potentially, more than a thousand entrepreneurs. More recently, interviewing people for roles with our fast-growth company has meant that I have been having conversations with quite a few marketers, many of whom have tried their hand at being entrepreneurs. In fact, more than 30 percent of the marketers in the latest bunch have started a company, and during the job interviewing phase, have said that the company was successful, but either exists no more or is put to the wayside.
High expectations of themselves