Marketing Blog

Marketing Blog

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6 Changes you can make today to be more successful

Did it ever occur to you that perhaps the only thing that is holding you back from realising your dreams is your mind? Not your capabilities. Not how much money you have in the bank. Not how you grew up. Not the job you are in.
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What to expect from a marketing internship in agency land

We have four (4) gun marketing interns in our Sydney office, and given that they seemed to love chatting to each other and working together, we gave them a task to write a blog. We didn't expect quite this though...

Our expectations as marketing interns

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How to make the most out of a marketing internship

We have the most amazing marketing internship program, and the biggest benefit for us is the privilege to see people grow in confidence and capabilities. The fact that after an internship they should be able to go out into the world and add value to any entry-based marketing position, is something that we are extremely proud of.
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Why so many people are lonely today

We are all living in silos that are outside the real world and in little cubicles that where we control everything.

At first, we thought it was a brilliant idea. Innovation that gives us everything we want, at our finger tips, when we want it and how we want it.

Until...
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Why I talked someone out of working for Marketing Eye

Today I met with a remarkable, young woman who has the world at her feet. She is intelligent, well-spoken and might I add, well-presented... not that that means too much, but what I am alluding to is that she has the full package.
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The one thing that makes Marketing Professionals unbelievably good

It doesn't take long to realise that some marketing professionals are more competent and successful than others because they inherently have skills that other's don't. You can get by as a marketer with sound writing skills, a firm understanding of marketing with continuous training and development. Most employers would be happy with this, and I have to say that I find employees that have this background to be more than ok. However, if you truly want to be successful, and out-shine the rest of the pack, you need this skill:
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Out with old marketing, in with the new

Imagine my surprise when I landed back in Australia, only to be picked up by one of my team members who was so excited about showing me what he and the rest of the team had achieved while I was gone.

They had done things, without any request from management, to take the business to the next level. 
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