Tag: marketing tactics

No matter what your business is, having organic and invested customers is pivotal to the sustained success of your brand. However, as businesses continue to struggle for attention and sales in this new digital era, many are shifting their focus to enhancing their leads and expanding their online reach, which is now more crucial than ever before.

Businesses have no choice but to adapt to the changing marketing landscape and create higher quality leads, lead generation is becoming a fundamental strategy for companies that seek to grow in the future. But what makes a good lead generation strategy and how do you implement one? To help businesses formulate a robust lead generation strategy, we’ve created our list of the best marketing tactics for your lead generation campaign.

Published in Marketing
Wednesday, 03 February 2021 08:10

How marketers expect to have a performance review

A performance review often comes with a lot of trepidation, from both parties. When you put marketing, or marketers into the equation, that trepidation is two-fold and often is met with a sense of expectation versus reality and performance reviews can lead to marketers either being motivated to 'do more and be more' or leaving the company.
Published in Marketing

As businesses across Victoria are returning to the office after six months working remotely, you could be forgiven for being a bit lost at first.

Published in Marketing