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Marketing blog articles from Marketing Eye author - page 10

Blog Author Marketing Eye - Page 10

Marketing Eye

Marketing Eye

Marketing Eye is Australia’s leading marketing consultancy firm for small to medium sized businesses. In simple, we help small businesses grow exponentially through developing targeted marketing campaigns aligned to overall business goals.

Having just come from the #AdobeSummit in Las Vegas I knew that I would learn a lot about Adobe products, but what I didn’t realise is just how many other technologies are forging a formidable collaboration to accelerate the performance of marketing teams around the world.

It is undoubtedly apparent that social media has become a huge part of the way we live. Shockingly, there are 3.3 billion active social media users around the world and reports suggest the average daily time spent on social is a whopping 116 minutes a day!

Indeed, mobile smartphones have become a pervasive feature of our lives. If that be for answering work emails, phone calls, finding directions on Google maps or checking out a menu from that nice restaurant your friend recommended you
Without a doubt, modern customers living in today’s digital market have developed much higher expectations for a personalised experience. In fact, 76% of consumers expect companies to understand their needs and expectations
In such a competitive market, small businesses face a unique blend of marketing challenges. Maintaining, achieving and succeeding as a small business is hard. Finding time to market your business in such an environment is not easy.
Monday, 11 March 2019 10:41

How beneficial is email marketing?

With the rapid rise of the internet in the last two decades, the use of emails has become an integral part of both our personal and professional lives.
Friday, 08 March 2019 08:15

How to reignite your team’s creativity

It is no question that the complexity of today’s marketplace requires innovation. No more can we rely on the same ideas that have given us success in the past. Research suggests that 80% of people believe harnessing creativity would generate economic growth; while only 25% of those feel they are actually living up to their creative potential.

Wednesday, 06 March 2019 07:55

Insider trick’s to nailing your internship

As the end of University begins to peek its head around the corner, we all know what that means. It's business time. Internships are one of the most nerve-racking, scary and exciting times of our lives, as they provide us all with the opportunity to dip our toes in the waters of various industries, departments, and businesses for a short period of time.

Friday, 01 March 2019 11:06

What it takes to land that 'dream job'

Our jobs are a necessity in life. Yes, I know what your thinking. What a way to state the obvious, we need a job for the bills to be paid, mouths to be fed, yet our jobs can be exhausting and far from what we believe as a 'dream'.
Thursday, 28 February 2019 11:41

Business card

 It is always important to look inwards before providing advice to clients. Marketing Eye is always looking to ensure that our branding is keeping relevant and visually appealing to audiences. Even something as small as a business card can't be overlooked. By understanding the modern market and adopting the trend of vertical cards, our new business cards are sure to convey through this small window what Marketing Eye is all about.
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