Blog Author Mellissah Smith - Page 9
What makes a marketing executive stand out from the pack?
I’ve been in the marketing and advertising industry for 25 years plus. Unlike most people, I haven’t chopped and changed jobs along the way, but instead turned my career at the ripe age of 25 into one of those mega-jobs that you can never untangle your way out of. Here’s what I mean…
Marketing Executive | Client Accounts
Marketing Eye is an international marketing consulting firm that offers businesses an outsourced marketing department or a team of people who complement an existing business unit. We work for companies that are small, mid-market and sometimes large global corporations.
It’s so much easier sitting on the sideline and yelling out instructions or throwing out accolades or abuse when someone gets it right or wrong, but to be the main player, it has some significant hurdles.
Your company has changed, it's evolved and moved into different market segmentations and now it's time to re-think your brand. Does this re-branding thought process sound vaguely familiar? Does it apply to your business?