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Displaying items by tag: marketing firm

The marketing team in corporations are stepping up their 'marketing game' to help the human resources department secure top talent.
Published in Marketing
Wednesday, 31 October 2018 08:20

What to look for in a marketing consultant

When it comes to employee appraisals, it is important for the appraisee to look at industry standards, benchmarking and peer group feedback. It's not just managers that know what is happening on the floor and numbers are can never truly reflect an employees contribution to an organisation.
Published in Marketing
Tuesday, 30 October 2018 16:21

5 Hacks every marketer should know

Every marketer has tricks up their sleeve. If they didn't, they are not trying hard enough. Having been a marketing consultant for many years, I have had the pleasure of rolling up my sleeve and showing the world (well, mostly people in Melbourne, Brisbane and Sydney) how they too can use some of the tricks of the trade to accelerate their marketing reach.
Published in Marketing
An updated on our story of expansion from a recent speech:

Everywhere I go, people say “are you crazy… you left the sunshine, the Sydney Harbour Bridge, kangaroos, koalas and the great barrier reef for this.

I always pause, almost second-guessing what I am doing. But every single time, I come to the same conclusion.

I have a dream and that dream is to build a global small business firm that helps businesses realize their full potential.
Walking into Caribou in Buckhead, Atlanta this morning, I was quietlly disturbed by a very loud American woman asking for her coffee. 

"I would like a double mocha grande with a dash of skim milk, and a bit of vanilla. Oh, and I would like some sweetener with that. Make sure it isn't too hot. Actually, I don't want a grande, I want a tall. So that will be..."

I waited patiently for her to repeat her order over and over again until it was my turn.
Tuesday, 11 May 2010 13:52

The Pelican Brief

Foreshore-Marine-logo-3

A client of Marketing Eye last week asked for us to design a logo around their wife’s picture of a pelican.
Published in Management