Blog Author Mellissah Smith - Page 7
Mellissah Smith
Mellissah Smith is a marketing expert, author, writer, public speaker and technology innovator. Having worked with more than 300 companies across technology, medical device, professional services, manufacturing, logistics, finance and health industries, Mellissah has a well-established reputation as an experienced marketing professional with more than 20 years experience. As the founder and managing director of Marketing Eye, she has taken the company from startup to a multi-million dollar enterprise with offices in Australia and the US. Mellissah is also the Editor in Chief of Marketing Eye Magazine, a quarterly magazine that cover marketing, entrepreneurship, travel, health and wellbeing. #mellissah #marketingeye
Friday, 13 July 2018 07:43
100 Marketing Strategies in 6 weeks : Can we do it?
The most phenomenal changes are occuring in our business right now, and it is exciting and scary all at the same time.
Published in Marketing
Tuesday, 19 June 2018 02:10
New York, what dreams are made of
From the moment I landed, my heart started to sing. I've been to New York more than 100 times, yet it still has me hooked. No matter what airport you land, you know that the drive to your hotel or wherever you are staying is going to make you come alive in a way that no other city in the world is able to do.
Tuesday, 05 June 2018 08:08
I'll sell my soul to see your face
After a walk through Rushcutters Bay Park in Sydney, Lewis Lambert, Ethan Perry and myself headed to the office. It is 7am and we are all ready to kick some serious goals. This song came on the radio from Florida Georgia Line, "Stay".
"I'll sell my soul to see your face", a line that resonates and not for the obvious reasons. Remember I am a business person and most things in one way or another lead back to business. It made me think about the love I have for business, and the journey that I have been on. The vision that sits in front of me, and what it takes to get there.
"I'll sell my soul to see your face", a line that resonates and not for the obvious reasons. Remember I am a business person and most things in one way or another lead back to business. It made me think about the love I have for business, and the journey that I have been on. The vision that sits in front of me, and what it takes to get there.
Published in Marketing
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Thursday, 07 June 2018 07:24
Travelling with staff can make or break your team
For the past week I have been in Sydney with two of my colleagues. It is an away trip for all of us, as we embark on working in one of our most central offices. Travelling with colleagues can be testing, just like any relationship. There is no truer saying than "it can make or break you".
Wednesday, 06 June 2018 08:53
Our point of difference is more than a pair of shoes
At 7am this morning I was on a conference call to Dallas, discussing Marketing Eye's services with a prospect in the real estate industry. As we ran through our services, without even realising it, I discussed the things that we do that no-one else in the market does.
For instance:
For instance:
Published in Marketing
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Thursday, 31 May 2018 08:07
8 Things Successful Entrepreneurs Do Well
One of the first things we think we realise about successful entrepreneurs is their toys; the big house, the fast car and their luxurious holidays - that everyone else just dreams about.
But this isn't exactly the case. In fact, the most successful people I know are not in fact flashy or anything alike. They still live in the house they bought when they first started out, don't update their cars yearly, and often have a holiday house or choose experience holidays over the swanky likes of St Barts and St Tropez.
Published in Entrepreneurship
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Monday, 14 May 2018 05:02
Polyfabrics
Polyfabrics has been a client of Marketing Eye for a number of year. Commencing our relationship with a marketing workshop, followed by a marketing strategy, Marketing Eye has implemented everything from communications and marketing collateral design and development through to advertising and lead generation campaigns.
Published in Portfolio
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Thursday, 10 May 2018 05:02
Elysian Energy
From a new corporate identity in the form of a logo to executing the new brand on all marketing platforms, Marketing Eye is very proud of the work that has been completed for Elysian Energy. We have developed a new website, marketing collateral and lead generation campaigns. Check out their website and marketing online and you too will be impressed!
Published in Portfolio
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Friday, 11 May 2018 05:02
Steel Supplies
For more than 8 years, Marketing Eye has been the outsourced marketing department for Steel Supplies Charters Towers. We develop yearly strategies, and implement them over 12-month periods. On a monthly basis, we do e-marketing, lead generations campaigns, brochures, social media, advertising and public relations. A newly launched website has been instrumental in ensuring that the company continues to grow from strength to strength.
Published in Portfolio
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Thursday, 10 May 2018 05:02
Claremont
Marketing Eye was engaged by Claremont Financial Planning to develop a new website, re-brand the company and develop marketing collateral, stationary, sales decks, and a number of other areas that ensure that the brand is promoted and awareness is generated.
Published in Portfolio
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