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Marketing Blog tag: 'melbourne' - Tag page 8

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Asimpa is a leading provider of project support services and erosion control products for the commercial, pipeline, oil, gas, power and energy industries in North America.

Marketing Eye was engaged a Asimpa's outsourced marketing department. Our expert marketing consultants brought to life the Asimpa experience through building their new online portal. This new portal acts as the gateway for clients to gain a better understanding into the services Asimpa provides, as well as allowing them to engage and make any inquiries into their services. As part of the marketing strategy, new collateral was delivered by producing business cards and information brochures, helping to educate and direct clients to Asimpa’s services.


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Flyer

Published in Portfolio
Wednesday, 03 July 2019 16:50

Why you really need a marketing strategy

Most companies don't have a business plan, so it's hard to expect that they would have a marketing strategy. But most companies just get by. Do you want to be "most companies" or do you want to be a shining star?
Published in Marketing
Remember when you could only use a keyboard to search on the internet? Those times were so long ago and only two years ago a UK website predicted that more than half of all searches would be done via voice by 2020. While that prediction is off the market, they did have a point and as we move closer to this key milestone, many consumers are realising that it is much easier to talk to your phone then to send a text. While in the office the keyboard still has a prominent role, the significance of the impact of search trends is turning the tables on companies that focus on Google rankings.
Published in Marketing
It's that time of year when entrepreneurs, business leaders and marketing professionals re-evaluate their businesses on multiple levels. The market has changed and with this fluid transformation companies are needing to draw on data, research and experience to navigate the future.
Published in Marketing
Wednesday, 12 June 2019 14:38

Lovesilk - Consumer Products

Lovesilk begun in Sydney, when the owner was unable to find an affordable, high quality silk pillow. After realising the gap in the market, she created her own. Due to the success of the brand, there has been an extension of its products from its original pillowcase to fitted cot and bassinet sheets to eye masks and hair scrunchies.

With the conception of the brand, Marketing Eye was engaged by Lovesilk as their outsourced marketing department to develop their packaging and branding for retail and web consumers. The packaging needed to be attractive, engaging and simple yet also effective and small enough to save on postage costs. The creative team developed packaging that is elegant, soft and beautiful, matching the brands identity.


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Published in Portfolio
Tuesday, 02 April 2019 10:16

Geelong Grammar - Education

Geelong Grammar is an educational institution that prides itself on providing an exceptional education to the youth of the greater Sydney region.

Marketing Eye had the privilege of working closely with Geelong Grammar as their outsourced marketing department to develop greater brand awareness and recognition through the development of marketing campaigns focused on online learning and development. As part of our services conducted by our marketing consulting firm in Melbourne, we undertook a range of activities to drive registrations and enrollment for courses on positive psychology. This campaign had a high return on investment yielding a higher result in enrollments than campaigns conducted by the third-party educators. Part of the campaign was direct marketing activities, marketing strategy, ongoing marketing consulting, advertising, brochure design, public relations activities and digital marketing campaigns. 

Geelong Grammar Brochure

Geelong Grammar

geelong grammar
Published in Portfolio
Tuesday, 02 April 2019 10:15

Clear Speak - Education | Learning

Clear Speak provides private tuition in speech and voice improvement, as well as training all aspects of personal communication styles. They enable clients to be able to communicate confidently and freely in the greater community. Clear Speak have developed their own trademarked method, to help students speak with a fluently British accent.

Marketing Eye had the greatest honour of providing high-quality outsourced marketing services that have led to increasing brand awareness and improving the generation of clientele. We provided Clear Speak with a new redesigned and optimised website that enhanced the clients journey, in conjunction with highlighting the key messaging of their brand.

Clear Speak Website

Clearspeak
Published in Portfolio
Tuesday, 02 April 2019 09:45

Bronte Kids - Childcare - Education

Bronte Kids is a child development and care facility located on the Sydney shores. Bronte Kids provides a high-quality experience for all kids, that promotes a similar family atmosphere making them feel comfortable at all times.

Over the years Marketing Eye has worked Bronte Kids' outsourced marketing department to provide tangible documents and a website that is easily accessible for current and potential clients. Our marketing services have provided Bronte Kids with an established and increased brand awareness.

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Published in Portfolio

Women’s Health Queensland is a not-for-profit organisation centred around supporting women throughout Queensland with counselling, technology-based midwifery care and general healthcare. The organisation is attempting to influence change in communities regarding the prevention of violence and gender equity programs.

Marketing Eye had the honour of working with the company as their outsourced marketing department to implement a strong public relations strategy that focused on brand and service awareness. As part of our marketing strategy, we designed flyers and information leaflets to increase brand awareness and help educate clients of the services of Women’s Health. We also engaged in public relations with the creation and engagement of magazine contributions, building on brand awareness.


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WH Flyer

WH Magazine
Published in Portfolio
Thursday, 14 February 2019 17:30

NKW Logistics - Logistics | Supply Chain

NKW Holdings Limited, also known as NKW Group, is a leading provider of diverse, short and long-term special projects services based in Wau, Morobe Province, Papua New Guinea. The backbone of the brand is providing services and a voice for traditional landowners of developed land and to ensure that the health, safety, environment and community are at the forefront of their building company.

Marketing Eye fuctioned as thier outsourced marketing department completed a rebrand for NKW, with multiple divisions within one organisation requiring design work. As part of the design work we included their services and what the business meant to the landowners of PNG. The focus of the rebranding was to create customer awareness and build the brand from a start up to one of the largest businesses in PNG.


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Published in Portfolio
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