Blog Author Mellissah Smith - Page 90
They know stuff...but not enough stuff to be totally across the entire marketing mix ensuring that they are 100% of the time working in the best interests of the small business that they are working for.
I talked in length about the next stage of Marketing Eye's business. That is, expansion into the US, selling rights for the company in Europe and basically becoming a truly global player in small business marketing. No else seems to be taking the lead, so it may as well be me.
Case Study: BrightLine Solutions Atlanta
Marketing Eye Atlanta was recently engaged by BrightLine Solutions in Atlanta to re-develop their rather new website incorporating more services, social media and a different look and feel.
The company is based in both Atlanta and New York and was founded by serial entrepreneur Christy Brown. Specialising in Information Technology, Embedded Software Engineering, Accounting and Finance, Christy has paved a niche in her market and delivered a service that is both professional and unsurpassed by any of her competitors.
Where is everyone?
It appears that I may have been a bit off the mark in a previous article. I claimed that Google Plus’ entry into online social media would spell the sudden demise of Facebook. At this point in time that appears to be false. It has become apparent that social media supremacy will come after a long struggle rather than the quick and clean coup reminiscent of the Facebook takeover of MySpace that I predicted.
His book was on my bedside table alongside a book written about how he presents to an audience and engages them like no other.
My bucket list had him down as the person I would most like to do work experience for. Sadly, this will never happen.
Being an avid adopter of new technologies and in particular integrated marketing campaigns, I can assure you, I held on to his every word.