Blog Author Mellissah Smith - Page 92
This blog is getting more and more personal, but through sharing real life experiences, entrepreneurs and business leaders are hopefully able to gain some insight into what makes an entrepreneur tick, mistakes that some of us make and some real life business goings-on that affect us in so many ways.
Last week, I sent my Information Memorandum out to a number of my friends. When I say friends, they are business leaders, and some of them are in the most successful 50 business people in Australia. The first lot of feedback was awesome. Immediately I was put on a high with positive comments and encouragement.
Yesterday, I received from 3 different parties some constructive feedback; Information Memorandum is too long, you need to have the financials in the IM, covering letter needs to say what the financial upside is and where's the Gantt Chart?
While the financial projections have been done for 5 years, I was told by a couple of parties that you only send this in the second contact after the person/company has read the IM. So, I have held off on this. I was also notified that I only need 3 years, but I am a bit confused because it is a 5 year plan. Not sure who to listen to here.
The Gantt Chart and manuals are all complete, but as with the financials, I was told not to send this through in the first instance.
There are so many differing opinions that it is hard to work out which direction to take. Perhaps a bit of everything is worthwhile taking into consideration afterall, these people do this everyday. Like most things, it is subjective to the person looking at the IM.
In any case, it was my first piece of constructive criticism which set me back momentarily and had me second guessing as to whether I should have sent it out without taking it to someone and going through it page by page.
Overall, I am happy with the result, but feedback should always be considered and if you put yourself out there, then you have to expect sometimes you won't like what you hear.
We have all been through it in one way or another.
I am. My employees rock. They are the heart and soul of our business. They work darn hard and as a former employee and now editor of a top business magazine once said to me, "if you work for Marketing Eye, you really work".
It's certainly no holiday. Clients are everything. This is drilled into every single person who works for Marketing Eye over and over again.
In fact, I have been incredibly reluctant to show anybody. I have held onto it tightly and when people have asked, I have said "I will get it over to you" and then it has taken weeks to attach it to an email and press "send".
My cousin's husband, a father of 3 beautiful children, decided to unexpectantly end his life today. As you can imagine, his family is devastated. We all are. He was such a wonderful man, who loved his family dearly and was full of spirit. Now, he is gone and only his memories remain.
Mental health is a real issue in our community. I started to think about the number of people, who I know who have chosen to take their own lives. Unfortunately, I can't count them on my hands as there have been too many. Yet, for some reason, we still are not doing enough. We should all do more to help those around us deal with depression.
If you have a family member or a friend who is down, be there for them. Support them even though you may feel there are other things you would prefer to do. Encourage them to seek help and give them an ear when they want it.
Life is precious, and suicide can happen to anyone.
Jeff Bezos quit his lucrative job on Wall Street to drive to the other side of America to start Amazon.
Donald Trump faced personal bankrupcy at one stage taking risks.
So, is moving to the US and starting Marketing Eye, such a risk afterall?
And, advertising executives the world over will tell us that "sex does sell". They have a long history of showcasing scantily clad men and women in advertising with great success.
But, does it still work?
It's like if an old lady is standing on a bus - someone should stand up and let her sit. Or a pregnant lady who needs to go to the restroom - you should always let her go first.
I can't criticise people for not opening the door, or eating before the host sits down to dinner or not placing their knives and forks together when they have finished a meal. The reason being is that too many people don't do this anymore. The more I travel, particularly in the US, the less I see people using old fashion manners in their every day lives.
Women have a lot to answer for this and I am sure that men find it hard to ascertain who to open a door for and who not to. I am sure most men don't mean it, and no doubt there are a lot of women out there with poor manners to, but in this day and age, can we really identify a common global manners protocol that every person should adhere to?
The English are always good with their manners and Europeans are very good also. I was out with some Formula One Drivers on the weekend, and all of them opened the door, walked on the outside of the women they were with and in every way were gentlemen. It was such a refreshing thing to experience.
What's your thoughts? Do you think that men being gentemen are a thing of the past? Is bad manners exclusive to people outside of Europe and the UK?
In business, what is the protocol? I always allow the client to sit down first, and whether it is male or female, I try to open the door for them as they are leaving. What other ways can business leaders show good manners?
What keeps you awake at night?
Some say a sales manager never sleeps. Constant questions seem to plague their minds - will I make that budget? How will I close this sale? Have I got the right team for the right job?
What if there was a way to help answer these questions? Some miracle program whereby sales managers no longer have to stress about the duties and targets of their entire sales team, but just focus on their own task at hand. A program which can change those plaguing questions from “Will I make that budget?” to “we will make that budget”
I received an email from the Sales Coach Academy, who provides a powerful and proven sales coaching program for sales managers. I was asked what are my biggest sales frustrations? What traits my ideal sales team would posses? And pretty much what keeps me awake at night?
The aim of the short survey is obviously to work out the needs of Sales Managers, what frustrates them and what concerns them most about their sales team. It provides questions that more or less allow you to vent your sales frustrations, so that the Sales Coach Academy can base their coaching programs around the areas of high interest to sales managers.
I strongly suggest you take the survey if you have been involved in the sales industry throughout your career – which most of us have! Perhaps we can finally get some answers to those questions that keep us awake at night!
Alison Lovatt, Marketing Eye.