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Marketing Blog tag: 'business' - Tag page 10

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Displaying items by tag: business - Page 10

Tuesday, 27 October 2015 08:34

Basic business failures that you can avoid

As a small business owner myself, I am always looking for ways to improve what we do. It's a constant struggle to not only be ahead of the times when it comes to professional services delivery, but also to pioneer the future.
Published in Mellissah Smith
Think differently. You read it everywhere and its become such a buzz word, many entrepreneurs are starting to think that it's not as powerful as it once was when we weren't using the word so liberally.
Published in Marketing
We are an odd company at times. While we are definitely a marketing company, we are also media, a tech company and a educator. With 15 new clients being on-boarded in Australia in October, we desperately need a journalist to take over our magazine, and write content across multiple disciplines.
Published in Marketing
Friday, 25 September 2015 08:42

10 mistakes entrepreneurs make

If you are an entrepreneur, and not a someone who thinks that you are always right, then you would realize just how many mistakes you make - usually on a daily basis.

We are all human and mostly we shrug off our mistakes and learn from them.

Entrepreneurs are renowned for making mistakes because when most of us started, there were no courses on how to be an entrepreneur, and mentorship was harder to come by then it is today.

10 Mistakes that many entrepreneurs tend to make:
Published in Entrepreneurship
Oh how the world has changed. Back in my fathers generation one bad egg would not have crippled a business. Though now it would. 

The poison that one person can throw on a company is insurmountable, all made by humans of course in the form of the internet. Yet, we all breathe faith into common sense as a whole and how one complainer, may in fact be the only.
Published in Marketing
I'm a part-time leader in Atlanta. Actually, less than a part time leader - I am there when I can be but mostly I am running around the world doing other "stuff".

Our brand in Atlanta is continuing to grow. I am constantly going out and meeting people who know who we are, what we do and follow us on some sort of social media platform.

It's not by accident that we have grown our business there and it can largely be attributed to a few things:
Published in Management
The most amazing thing happeneda few days ago. I went to a pool party in Atlanta and a guy came up to me very excited at the opportunity to finally meet me. He had never met me before, but had heard things about me. But his real reason for wanting to meet me is that he is a "fan" of my blogs, tweets and really anything I put on social media.

Not the creepy type of fan. The genuine person who appreciates honestly, vulnerability and someone who is fearless in sharing her real life.

So, I thought I might start a few blogs about who I really am.

The mentor

To use this word seems strange to me because I feel like I am not old enough or experienced enough to be anyone's mentor, but it just so happens that I am a mentor to a lot of people and that is something I have to take seriously.
Published in Mellissah Smith
I discovered quite by accident what I was meant to do with my career... and ironically having a baby is to thank for that! Despite the perception amongst young women in business that having babies will ruin their career, I actually think we have a lot to thank the baby making machinery for....!

Wow! I mean wow! I have recently travelled to the US and have arrived in our Atlanta office and I am completely and utterly amazed at the talent and sheer determination of our Marketing Eye team in Atlanta.

They are not only the best looking team in all of Atlanta, they are also the smartest and most competent.

Who would have thought that they could put together a team like this all by themselves and start running the business like I always dreamed it would be run.
Published in Marketing
Wednesday, 09 September 2015 08:45

Why you should re-imagine your business

For years, Marketing Eye used the same brand messages and continued to push through to the market key points that we believed were different to what everybody else was saying and doing.

The problem is that when you are online everyone can see for themselves what you are saying and doing, and for competitors to copy, it really is quite simple.

All of a sudden, prospects were ringing up and saying "oh, you do the same as such and such".
Published in Marketing
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