Tag: marketing executive

While ‘post COVID’ is a little premature, the current sentiment in the market really lends itself to thinking about what a career in marketing looks like today.

In the past, there was almost a sure ride from marketing intern to marketing graduate, then depending on which direction you decided to head, a slow ride through from Marketing Executive to Marketing Manager. For the lucky few (those who worked the hardest), Chief Marketing Officer or as we like to call it, CMO.

A performance review often comes with a lot of trepidation, from both parties. When you put marketing, or marketers into the equation, that trepidation is two-fold and often is met with a sense of expectation versus reality and performance reviews can lead to marketers either being motivated to 'do more and be more' or leaving the company.

So, you have graduated. Congratulations! Now, you have to find a job – or do you?

As businesses across Victoria are returning to the office after six months working remotely, you could be forgiven for being a bit lost at first.

It's been an incredibly hard six months, I'm not going to lie.  At first, I was in denial, then it hit me hard. Then I bounced back only to be hit even harder. 

But I am not alone. 

If you read the news, the world is doomed. Careers are not what they use to be and the chances of you get a promotion before your time is close to zero.

But for those who back themselves, believe that anything is possible and are prepared to put their skills, knowledge and resilience to the test - there is good news! Here are some hacks that will get you the next promotion - fast!!!!

It's that time of year again where business leaders are conducting performance reviews.

When you have a marketing agency, it is imperative that you understand the very different dynamics between marketers and other roles within a company. Fundamentally, marketers are very different and like most professions, tend to have triggers that keep their performance at a high, and others that send them in a downward spiral.

Marketing Eye is about to be inundated with clients due to a campaign we recently conducted that had amazing results. As such, we need to hire more marketing executives and given that we are now past the first quarter of the year, it is a good time to think.

What makes a marketing executive stand out from the pack?

Marketing Executive | Client Accounts

Marketing Eye is an international marketing consulting firm that offers businesses an outsourced marketing department or a team of people who complement an existing business unit. We work for companies that are small, mid-market and sometimes large global corporations. 

Robotic Marketer is about to do it's big launch, but while we are all getting everything ready, we are doing what the marketing industry calls a "soft launch".