Marketing Blog tag: 'Website' - Tag page 3

Friday, 01 May 2020 16:13

Carry A Book - Book and Reader's App

Carry A Book is a newly launched app connecting book lovers based on their preferences. In order to build the brand, Marketing Eye engaged in marketing and design assets and concepts by gaining feedback from the app and developing a new website. The implementation of search engine optimisation has also been strategized as part of extended branding. Marketing Eye have also implemented a strong presence on social media to build further brand awareness and engagement. There have been successful public relations campaigns through a micro- influencer on Forbes and Ticker Jumpstart Live.

CAB logo

CAB app

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Published in Portfolio
Wednesday, 29 April 2020 16:18

Ultima Building Group

Ultima Building Group is a luxury building company based in the Sydney Metro area specialising in new home builds, renovations and extensions. The husband and wife duo behind the group have 18 years of experience and focus on all parts of a build, from council plans to interior design. As part of the outsourced marketing efforts by Marketing Eye, a redesign of the website to improve functionality and enhancing search engine optimisation were launched. There has also been a start up and development of their social media channels including lead generation campaigns on LinkedIn. As part of exposing the business, public relations was implemented successfully with appearances in the Daily Telegraph,  Western Weekender and Bloomberg.

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EDM Mockup

ultima company brochure

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PUBLIC RELATIONS

Public relations efforts used to reach out to Australian publications. Media was achieved through press for Ultima Building Group. Industry articles published on The Daily Telegraph and The Western Weekender.

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Published in Portfolio
Tuesday, 28 April 2020 13:33

Entegra Signature Structures

Entegra Signature Structures is a well-known and highly successful steel fabrication company that supplies and erects sheds and steel frames throughout Australia primarily for commercial purposes and agriculture. As part of Marketing Eye's work with Entegra over a number of years, we managed all of their marketing as their approved outsourced marketing arm. From the development of a marketing strategy and redevelopment of their website through to marketing collateral and brochures, Marketing Eye was instrumental in transforming their brand. Entegra is a business that has grown from strength to strength with strong company values and good supplier relationships. They focus their marketing efforts internally and externally, and use social media and digital marketing to drive lead generation for their sales team.


Billboard

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Published in Portfolio

Chemstore Group is Australia's most recognisable chemical storage company providing tanks for waste water treatment plants and any chemical storage requirements companies may have. They manufacture locally a wide range of tanks in New South Wales. Marketing Eye is their outsourced marketing department providing everything from marketing strategy, graphic design, branding, lead generation, website development, direct marketing, signage, digital marketing, LinkedIn lead generation and more to their company. 

brochure

EDM








Published in Portfolio

Cameron Construction is one of the largest and most successful supplier of labor hire and machinery for mines and construction in Papua New Guinea. They work with some of the world's biggest companies providing a skilled labourforce for construction and mining projects. Marketing Eye is their outsourced marketing department managing all aspects of their marketing needs from the development of marketing strategies and rebranding the company through to the development of a new website and social media campaign.

CC logo

cc bc

cc website

cc edm


Published in Portfolio
Friday, 24 April 2020 15:31

Work Life Well - Medical Services

Work Life Well provides a range of occupational health solutions. The company has extensive industry and clinical experience and aims to drive culture change in the occupational health field. Work Life Well provide opinions, recommendations and interventions that are comprehensive, contextually relevant and workable.

Marketing Eye was engaged as the company's outsourced marketing department to develop a marketing strategy to establish the brand as a credible go-to brand. The marketing assets developed by Marketing Eye included a rebranding of their logo and business cards, which featured on their email signature and letterheads. The website was also restructured to represent the new image of Work Life Well.

WLW Bc 80

WLW Web 80
Published in Portfolio
While many companies are now scrambling to fix their websites in light of the fact that Google is determining whether or not many companies get sales or not, it's not all dooms-day. A good website from idea stage to website strategy, design and development, can all be finished in one week - if you have the right partner.
Published in Website Development
Friday, 20 December 2019 12:43

How to write a marketing strategy

It’s that time of year when every business is re-thinking their business plan and marketing strategy – with good reason. A new year is about to begin and the next decade will either make or break your business. 

With the right plan in place, the chances of “making your business” become so much higher.
Published in Marketing

Principal Partners provide flexible and strategic financial plans and services to help grow the financial position of clients. As a leader of guided wealth, Principal Partners needed a leading marketing strategy that would differentiate their services, from other financial services in Melbourne.

Marketing Eye developed marketing assets to help reposition themselves to their desired clients. The assets that were designed included a redevelopment of their website and the creation of promotional print highlighting their services.

As part of the branding design, new business cards and email signatures were developed, these assets needed to match the aesthetic of the brand and align with the redesign of the website in a cohesive way to help unify the new brand story.

Principal Partners 2

Principal Partners 3
Published in Portfolio
Tuesday, 02 April 2019 10:15

Clear Speak - Education | Learning

Clear Speak provides private tuition in speech and voice improvement, as well as training all aspects of personal communication styles. They enable clients to be able to communicate confidently and freely in the greater community. Clear Speak have developed their own trademarked method, to help students speak with a fluently British accent.

Marketing Eye had the greatest honour of providing high-quality outsourced marketing services that have led to increasing brand awareness and improving the generation of clientele. We provided Clear Speak with a new redesigned and optimised website that enhanced the clients journey, in conjunction with highlighting the key messaging of their brand.

Clear Speak Website

Clearspeak
Published in Portfolio
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