Marketing Eye Blog

Marketing Eye Blog

Tag: public relations - Page 6

Wednesday, 27 January 2010

PR Opportunity in BRW Magazine

In Australia, for business to business marketing, I still believe that BRW, The Australian and The Australian Financial Review are the best mainstream editorials to receive placement in.
Published in Marketing
Thursday, 11 March 2010

To hire or not

Travelling the world talking to business people can sometimes make everything seem so much more clearer.
Thursday, 15 April 2010

I knew you when…

Ms-and-nic-300x20215 years ago… big hair, ghastly makeup and daggy clothes. Here I am with one of my best friends, Nicole, in Cairns, North Queensland on a girls weekend away. 

At the time, I worked in marketing for a large retailer and Nicole worked for News Limited. We lived together and like most girls that age, we spent night after night talking about how one day we would do this and one day we would do that. We both had big dreams and were prepared to put in the hard yards to achieve them.
Published in Mellissah Smith
Marketing Eye works with supply chain solutions company, Northern Stevedoring Services and has handled all marketing activities for the company since the current General Manager took over about 3 years ago.
Published in Management
White-Party-in-Fitzroy-Street-MelbourneEver wondered how some people get a story in the paper, whilst others do not even though they may be more successful, make more money, have more prestigious clients and have a better name? Public relations is just what is says. It is free publicity about you and/or your company. Some call it simply ‘human relations’.
Published in Marketing
Thursday, 06 January 2011

2011

neon_hny-300x1842011 – It has a great ring to it. There is something about how twenty-eleven rolls off the tongue that just gets me excited.
Published in Marketing
Monday, 01 November 2010

STC Foundation Dinner 2010

gorgio-armani-151x300I would like to thank the wonderful team at Giorgio Armani for kindly inviting me to the STC Foundation Dinner 2010 at the Sydney Theatre Company on Friday night. 

Mary and her team at Armani are simply amazing. They have so much style and professionalism, that just by entering their store, you could learn a thing or two about how to ensure your brand is consistent across every touch point.
Published in Mellissah Smith

I have to admit – I have been hiding under a rock when it comes to what is going on with Australia’s Political parties.

Published in Mellissah Smith

Like most companies, Marketing Eye has been slack and we have not practiced what we preach. It’s like mechanics who never fix their own car.

We encourage clients to engage in proactive marketing activities and yet, we rely solely on word of mouth referral, twitter, facebook, blogs and our website.

Wednesday, 09 December 2009

Your clients don’t know Who you are?

It happens! If you are a growing business and you are not the primary account manager of your business, then quite often, clients may not know who you are or what you look like.

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