Tag: townsville

Just days before Christmas, farmers throughout Queensland received a final blow. Not only had they endured years of drought, only to see some light at the end of the tunnel, but Chinese whispers had them flocking to the local newsagency to buy a copy of News Limited newspapers, to see if it was true that they were in fact "losing their land and livelihood".

As they read the newspaper advertisement, they considered the fact that they had no pre-warning, no consultation and no consideration - and realised more so than ever, that as a minority they have no power.

I was speaking to a journalist yesterday and was informing them of the speakers at the upcoming North Queensland Entrepreneurs Conference. While it may be branded that, people from all over the world are embarking on travelling to Townsville for this conference - that is how high the calibre of speakers are.

The main speaker is incredibly dear to me, as he has known me for a very long time. He has seen me transform from a young enthusiastic business woman (girl), to a woman that has more confidence and knowledge in so many different areas of business and industry sectors. At long last I can say that to most companies - I can add value. I think that transition is obvious in so many ways, and when you see someone on that journey, it is quite interesting to say the least.

When I was young, sub-25 years of age, I never had an opportunity to go to a conference that had a line up of speakers quite like that of the North Queensland Entrepreneurs Conference. In fact, I really didn't know it existed. Well, it doesn't and certainly a lineup as inspiring as the one put together for Townsville on 8 November 2016, has not been done before.

In the 17 years of being in business, I have screwed up an awful lot. Sometimes I learned my lessons, others I was taught a few more times before I actually got it.

I cannot say that I am not nervous about the upcoming North Queensland Entrepreneurs Conference. Of course I am! It's going to be awesome. Without sounding Trump-ish, "Let's make North Queensland Great Again".

As a child, no-one asked 'why' more than me. I was so annoying to everyone around me because I was curious and I wanted to know 'why' things were done the way they were, or why mother nature did what it did.

That has followed me mercilessly through life, and I say it like that because without doubt, it has gotten me into some trouble or at the very least, ruffled a few feathers.

My absence for 10 days from this blog has been pertinent to where Marketing Eye is heading into the future. Last year we committed to giving to charity, namely through using our expertise, money and resources to build The World Incubator in Charters Towers.

I've made a few trips up North to speak with locals, potential startups for the incubator, Politicans and alike. I grew up in Townsville and Charters Towers, so this project is especially important to me.

It's been an interesting visit to say the least.

The realisation that everything isn't as it should be is startling. It is also very confronting. People are literally fighting for their survival. 

An outstanding NSS advertisement, placed in Lloyd's List, which was developed by our creative team!

There are so many great marketers in Australia with a majority in positions for Top 500 companies.