Tag: psychology - Page 2

If you don't believe in it, why do it? 

I had breakfast with 'the devil's advocate' this morning. A dear friend who always asks a lot of questions and is possibly so seasoned that instead of having a glass half full when a new idea or business starts, he spends a little too much time in focusing on what won't work.

You can't be everything to everyone. It's impossible to excel at every part of your life all at the same time. The more you put into anything whether it's a relationship, hobby or work, the more you get out of it. Kindness is all you have at the end of the day. Nothing sticks if you just continue to be kind, and rise above any noise around you.

Anonymity online no matter how much you think that you have created an anonymous account, is no longer the case. With the changes in Australian law and the brilliance of a number of technology experts, finding the source of an anonymous comment on a website is now the norm.

Over a year back I received a call from a tech guy who was out to turn the tables on people who write slander on employers as anonymous people on influential websites. He not only told me what he could do, but actively showed me how you can find out who wrote what on various websites and then trace their whereabouts. It's quite fascinating really and something that at long last brings to the table something all future employers want to know.

Last night in New York, I was sitting at a dinner party where everyone was animated with lively conversation.

In no time, the conversation turned to dating, and with two single women in the room everyone was eager to establish the latest on their dating scorecards.

A very confident business woman explained that she had trouble dating and that being in her early 40s, most men that asked her out were in their early 30s or late 50s - but no-one in between.

She went on and explained in detail just how frustrating it is to date. With her very successful high profile business, commitments to travel and the fact that because she is in the public eye, she struggles with being noticed, this dynamic woman was fascinating.

As a marketer with 20 years experience, I am always trying to figure out the psychology behind why a client picks one logo over another, or one way of doing things over another.

Sometimes, they have insight that perhaps marketers do not. Mostly, they just like a particular colour, font style, identity mark or a way of doing things that may not quite be up with the times.