My marketing conundrum - please help!
I once had to hire a law firm, and at the time I didn’t have a lot of money to throw around. I was growing a business, and every cent counted.
Through my job I always dealt with the big guys, but quite frankly I knew I couldn’t afford it. So, back then, I looked up the Yellow Pages and found an inexpensive law firm. A lot went through my mind at the time, but mostly the saying “You get what you pay for”. In the end, the result was positive, and they charged me a fraction of the price. Actually 1/8 of the price. I was in front.
Buying branded goods - cheaper
Buying discounted branded products at Coles and Woolworths, is a no-brainer. Buy the cheapest of the same brand and product and walk out a winner. Buy fruit and vegetables from the same store over the local markets, then that’s a different story. Perhaps pay more in some cases at the local markets, but it is fresh without all the nasties and you are supporting a farmer.
Marketing strategies $1,950
That leads me to what I am doing. Marketing Eye charges for a one-off marketing strategy anywhere from $15,000 to $25,000 and hundreds of companies have paid that over time. If you are a retained client, it just goes by hours, which is considerably less but a slice out of your 12-month contract. These strategies are powerful, detailed, analytics-based and creative. Some say that the detail is a lot, but we stand by it because any person can then implement the strategy with ease.
I have a bigger dream, and one that includes taking a huge risk. In fact, all of our company investment and mine has gone into developing a better way in which to produce marketing strategies that are better than a human being could ever do – and it all happens in minutes.
But we are not there yet. There is still a month or more to go. We realise that the more we “feed” the robot, the smarter it is and the more “kinks” we can identify. So, we made a decision to do marketing workshops and develop marketing strategies for businesses for just $1,950 for everyone that signs up by 8 August 2018.
What you will get:
- A comprehensive marketing workshop that will run through your business goals, sales and marketing objectives and tactically how marketing will achieve those goals covering every area of marketing and communications.
- A 40 to 60 page marketing strategy that includes: Executive Summary, Company Background, Competitor Analysis, SWOT Analysis, Brand, Communications, Direct Marketing, CRM, Marketing Automation, Web, SEO, Content, Digital Marketing, PR including media list (up to 20 contacts), events, tradeshows and more.
We are not sacrificing quality, but giving our sister-business Robotic Marketer every chance to be the biggest disruptor in the marketing industry in 2018.
If you haven’t written your marketing strategy for 2018/19 (Australian companies) or your 2019 marketing strategy (US companies), then we stand by our quality of both our workshops and marketing strategies. We believe they are the best in the industry.
We urge you to be part of the process, and in turn benefit immensely from a blueprint that will help your business achieve its business goals.