My Experience at Marketing Eye
As a recent graduate, accumulating professional work experience in my final year of university has been critical in shaping my career path. Undertaking an internship during the pandemic was difficult, to say the least, but I was so fortunate to have had this learning experience with Marketing Eye. The marketing internship provided me the opportunity to explore more about content marketing, which has been useful in helping me become the marketer I aspire to be!
Located on a bustling street in Hawksburn, this 12-week internship program allowed me to intern in a distinctly modern and vibrant terrace-style building. Despite being unable to work physically in the office in the early stages of the program, the team at Marketing Eye was supportive and was quick to respond to any questions I had while I interned online. When I had the chance to go into the office for the first time, I noticed that Marketing Eye’s culture was focused on friendliness and a strong work ethic, which inspired me to work equally as hard as them. Working alongside the marketing executives has not only helped me strengthen my resume but has also built confidence in my writing skills.
Here are some key takeaways from my intern success story:
SELF DISCOVERY
As my final year approaches, the path of self-discovery has become of utmost importance in beginning my career. Having undertaken the marketing internship with Marketing Eye, I have developed a high ability to work with qualitative research due to my extensive training in analysing academic research and blog writing. Not only has it brought a deeper understanding of content marketing, but it has also given me the opportunity to apply the marketing knowledge I have accumulated over the years.
BEING PART OF A COLLABORATIVE TEAM
Joining the internship program with little marketing experience felt daunting at first, but the more I applied myself each week, I could feel my confidence in my abilities growing. As an intern, my responsibilities varied from managing social media accounts to blog writing. Each task encouraged me to think deeply about marketing knowledge and practices, in which I was able to implement knowledge effectively. It was always a rewarding experience to see my work being published, knowing that all my efforts have paid off, and more importantly, each task I completed I received adequate guidance and feedback to further push my skills and abilities.
ACQUIRING NEW SKILLS AND EXPERIENCE
Having the opportunity to build on my marketing tool kit was the best part of my experience. Part of this experience included learning how to write blogs without writer’s block, while also learning how a marketing agency runs. On top of my assigned tasks, I also had to complete upcoming assignments as part of my coursework at university. However, the tasks coincidentally complemented the assignments I had to complete, which made me very grateful for my internship at Marketing Eye. I was able to apply real-world experience to help grow my assignment based on the task I was assigned. This helped provide a unique perspective to my assignments, as real-world experience is very valuable in regard to understanding and applying knowledge.
KEY TAKE AWAY
My greatest piece of advice to students and graduates is to seek out organisations that align with their passion and interests. When you treat your internship as a learning opportunity, you can utilise your time as an intern to connect and network with people within the organisation.
If you are a marketing student looking for a meaningful internship, I highly recommend Marketing Eye’s internship program!
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