Tellus Holdings is an infrastructure development company in the business of creating economic, social and environmental value from waste resources, salt and clay. Marketing Eye is working with Tellus to transform their website and overall branding. Marketing Eye has worked tirelessly to create a strategy for Tellus that highlights the key messages that Tellus would like to communicate to the public and details how those key messages will be communicated across a variety of platforms.

Marketing Eye was engaged by Lovesilk to develop their packaging and branding for retail and web consumers. The packaging needed to be attractive, engaging and simple yet also effective and small to save on postage costs. The creative for this packaging is elegant and encourages people to purchase the Lovesilk product.

The work, life balance marketer

The use of influencers in marketing is not new. Celebrities, movie stars, supermodels and athletes have been influencing us through traditional marketing campaigns forever. From pushing beauty products, being brand ambassadors, or simply telling us what bank they use, they have long been an integral part of many brands marketing strategy.

When you start a business, the rules are thrown out the window. You are more afraid of sinking that you swim – like crazy. We all go into new businesses with the right attitude, but seldom does that belief stay in tack throughout the entire process.