With so much to do today, I decided that I would spend the morning changing things up. That meant the Bondi to Bronte walk, followed by breakfast at Indigo Double Bay and then a trip to the office. I wanted to pinch myself. A healthy start to the day, sunshine and my favourite city in the world, was making me deliriously happy.
When I started out in agency world, it was the big brand agencies who every company wanted looking after their brands. Fast track 20 odd years, and now it's the small agencies and startups that are completely disrupting the market.
My job isn't what you think. Yes, I own a marketing company, but given that we have a true flat organisational structure, I don't manage anyone, or anything for that matter. Instead, my days are full of creativity, writing, celebrating, brainstorming and general engagement with the people that work at Marketing Eye.
So often entrepreneurs, sales managers, marketing managers and other key stakeholders have bold ideas on how they can make their company more successful. They get all excited about what they are going to do, and quite often get all the people around them on the same page believing that the company is about to reach new heights - then, nothing happens.
Experiences are to be had. Sometimes people hold themselves back from their full potential, only to find disappointment in the end result. Why are they holding themselves back, when they could simply let go a bit and find their way into the place they were always searching to go?
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