Tag: Small Business Marketing - Page 6

I LOVE my job! Why because I get to meet the most inspirational, passionate entrepreneurs in Australia, day-in, day-out, who all want to succeed.

The path to business success is never easy but as our entrepreneurial skills improve, our experiences increase and our understanding of the different business dynamics that exist from one organisation to another, it certainly does get to a stage that when faced with an obstacle, we are able to handle it alot better.

Sunday is the best day of the week. I lie in bed reading the Sunday papers, skimming through stories that range from general interest through to politics and business. I skip gossip, but spend time reading real estate and travel. I start the day with the herbal tea and usually head out for breakfast with friends in search of the perfect coffee.

15 years ago… big hair, ghastly makeup and daggy clothes. Here I am with one of my best friends, Nicole, in Cairns, North Queensland on a girls weekend away. 

At the time, I worked in marketing for a large retailer and Nicole worked for News Limited. We lived together and like most girls that age, we spent night after night talking about how one day we would do this and one day we would do that. We both had big dreams and were prepared to put in the hard yards to achieve them.

The elite athlete syndrome whereby if you are rich and successful enough – you can have anybody.

It’s time to get serious. Very serious! 

Each day, I will publish ways to improve your small business marketing that are simple, yet effective. By Friday, you will have 100 ways in which to promote your business better. If you have some ideas of your own, please comment and I will be happy to add them in. Thousands of people read Marketing Eye’s marketing blog each week, so any great ideas or experiences is greatly appreciated!

It’s Thursday and there is still quite a few to go. Why not try these tips?

But wait…there’s more!

If you haven’t received a useful tip by now – you don’t know how 

41. Turn your invoice into a sales tool. Place a marketing message on the bottom with the latest special offer

42. Implement a loyalty program with your customers

My favourite travel company, Cedar Jet Travel has just launched its new website to help customers book their travel online. 

I still love giving Alen a call at Cedar Jet Travel because he really is incredibly helpful and friendly – and always knows the best deals.