Marketing Entrepreneurship Business Blog for SMB's

Marketing Entrepreneurship Business Blog for SMB's

Tag: inside sales - Page 2

For a long time Marketing Eye has been toying with hiring an Inside Sales Executive, similar to a format that exists in the US. What has held us back in Australia is that we have not been fully equipped to train an Inside Sales Executive and therefore have been sitting on our hands when a decision has had to be made.

With an office move in Melbourne to a larger space, finally, the time had come and an opportune meeting with an American Inside Sales Specialist ensured that Marketing Eye Melbourne had their very first person in this position on board.
Published in Marketing
More than two years ago, a former CMO for a tech company in Australia that I worked with rang me from her new role in London and said, "Marketing is so different over here." 

"The systems and processes are excelerated by the use of technology so much so that our sales process is automated to the nth degree - you really have to come over and see it."
Published in Marketing
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