My experience at Marketing Eye
My luck can be encapsulated by Melbourne going into lockdown a week before the start of my first ever internship. Months of balancing coffee on the train while commuting to South Yarra and belly-laughs of office banter flashed past before my eyes. I reached out to one of the consultants to ask whether my internship would be put on hold for the duration of the lockdown with fingers crossed that I wouldn’t be missing out on the “full experience”. Of course, marketing efforts cannot be stagnated just because of Covid-19 restrictions so the internship would still proceed but truth be told – I was absolutely devasted. In a way though, this internship at Marketing Eye seemed to be the silver lining throughout the lengthy consecutive months of lockdown.
I had been on the search for an internship within the rather large realm of marketing and while I hadn’t quite found the niche I wanted to settle in – there was a charm about interning for an out-sourced marketing team. By working for Marketing Eye, I was able to experience an array of clients and the different needs they needed to be met. Tech companies to health insurance companies – you name it, and I have had some sort of experience within the industry. This allowed me to have a more varied experience - allowing me to learn more across industries whilst still strengthening my foundational marketing knowledge.
Being a full-time student at university typically meant that I didn’t have much time outside of my studies in between juggling part-time jobs and social commitments but when you’re limited to the confines of your own house, you realise your calendar’s suddenly blank. Luckily, this internship broke up my monotonous week of study and gave me invaluable insight into the marketing industry. I woke up on Wednesdays and Fridays looking forward to contributing to actual work. I mean “actual work” in a sense that the work I was typically completing was being graded at Uni and was therefore for my own development. The work I was doing at Marketing Eye allowed me to experience what it meant to do work on behalf of an actual business. This time, the work I produced didn’t just contribute to myself. The autonomy and freedom Marketing Eye provided never made me feel constricted and I was always encouraged to pursue my own beliefs and ideas. The marketing consultants also provided me helpful feedback and coached me throughout the three months despite being home-bound.
I was lucky enough to have my last days in office and finally meet the consultants in-person after months of virtual interaction. The office was full of passion and enthusiasm for marketing, and you couldn’t help but soak in the atmosphere. The internship has been well complemented by my university studies and I’d encourage any student with a curiosity for marketing to consider an internship at Marketing Eye.