Blog Banner June

Designing the future of your company

Designing the future of your company

Touch down! Atlanta here I am. I've conquered the first leg of this international trip and now I am ready and able to look at what is really going on in the world of Marketing Eye.

Everything has been such a cloud of recent, and for reasons out of my control. Now, we are taking the necessary steps to reach new levels in the business, and there has been a bit of a business turnaround.

Instead of focusing just on sales of Marketing Eye contracts, we are focusing on creating better career opportunities for marketers around the globe that want to own their own business.


Marketing Eye has a track record of success

Marketing Eye's track record for licensee success has hit a high. With the amount of leads coming from our website for our Brisbane Licensee Melissa Sharp, a former manager of our NSW operations, and new licensee Lisa O'Keeffe hitting the jackpot after just 5 months working part time as a licensee with 8 retainer payments per month, we are well on our way in Australia to hitting the mark with each of our Licensees earning a minimum of $300,000 per year with 10 clients.

That's our minimum goal for licensees and each have taken it on board quite seriously without having to work full time. For me, this is a dream come true. At the 12 month mark, we are hoping both hit 10 clients with $300,000 in revenue having paid $25,000 for a licensing fee. To me, this makes sense and is a good investment for those wanting to own their own businesses and take advantage of Marketing Eye's well-established brand name, systems, processes, technology and support.

The US needs the same opportunities

Being in Atlanta, it has become so much more apparent that people in the US need the same opportunities, if only they knew that they exist. We haven't marketed licensing at all, and now is the time to ramp this area up in our business and start creating business opportunities for marketers ready to start their own firm, with the help, guidance, education and branding associated with Marketing Eye's international brand.

To that end, we are seeking 20 new licensees in the US for the Marketing Eye brand. Each licensee has to have a minimum of 5 years marketing experience, and then we will take them through a 12 module training program to upskill their marketing capabilities to be in line with the high quality work we present to our clients.

They benefit from:

  • Internationally recognisable brand
  • Technology that streamlines processes and improves customer experience across all areas of engagement
  • Systems that are tried and tested, ensuring that clients achieve ultimate marketing outcomes
  • An ethic of working faster, harder and smarter
  • Processes that ensure marketing managers are trained across all marketing disciplines and are able to take clients from on-boarding stage, through to workshopping business objectives and tactical marketing outcomes. Then of course, delivering upon the comprehensive marketing strategy aligned to the overall business goals.
  • Ongoing training and development incorporating all areas of marketing and entrepreneurship
  • Education and development of inside sales model to optimise sales and marketing initiatives for the licensee
  • Support of an entire team of marketing, public relations, branding, web, graphic design and digital professionals
  • Brainstorming with other marketing managers
  • Templates for all areas of marketing
  • A way of working with clients to get the outcomes they want while at the same time achieving the financial and professional goals of a licensee
  • Marketing materials that are professional, on-brand, and clearly explain the Marketing Eye value proposition
  • High rankings on Google
  • High engagement and following on key social media platforms
  • International magazine capturing clients stories
  • More than 10 years history in business and a solid balance sheet
  • More than 300 clients who have experienced Marketing Eye.

In Australia we are looking for licensees in the Gold Coast, Townsville, Cairns, Darwin, Adelaide, Hobart, Sydney and Melbourne. In Sydney and Melbourne, we offer new licensees the ability to work from our offices for a period of 6 months, giving them the infrastructure and momentum that helps them be more successful in these markets.

Imagine if we are able to achieve as a business over the next 5 years 1000 clients and 100 plus licensees? What a great business that will be!!! Can't wait for the next stage of this adventure.



Leave a comment

Make sure you enter all the required information, indicated by an asterisk (*). HTML code is not allowed.

comment ( 1 )
  • Daniel
    Daniel
    15 Oct 2016

    I'm really enjoying the design and layout of your website. It's a very easy on the eyes which makes it much more pleasant for me to come here and visit more often. Did you hire out a designer to create your theme? Excellent work!

    Reply