Tag: workplace

In the midst of a bustling workday, the notorious afternoon slump often makes its unwelcome appearance. As energy levels dip and focus wavers, productivity can take a hit. However, overcoming the afternoon slump is not an insurmountable challenge. Let us explore the science behind the afternoon dip in energy, its impact on productivity, and most importantly, effective strategies to beat midday fatigue and enhance your productivity.

The COVID-19 pandemic has brought about a drastic shift in the way businesses operate, thrusting them into the realm of remote work. As this new paradigm becomes the norm, the world of marketing has not been spared from its effects. However, amidst the transition to remote work, companies are encountering a significant challenge when it comes to hiring marketers.

In our day and age, we are seeing constant shifts in our traditional workplace cultures and environments, as more people work from the comfort of their homes. Following the devastating effects of the COVID-19 outbreak, more people have moved to working completely remotely and imposed restrictions have left companies and the overall employee morale in an unsteady state. Thus, in amidst these challenging times, adopting and maintaining a solid workplace culture for a smooth transition into remote working is essential to the fundamental survival of any successful business. 

Just like any other generation, Gen Z have their own preferences, outlooks, and conditions that make them unique. In light of a pandemic, Gen Z has become a bust generation preparing to survive – in stark contrast to many millennials' starting expectation that they would be able to easily thrive.

With most millennials now well into adulthood and transitioning into leadership roles, we are seeing a younger generation is now taking over, Gen Z. While this generation still dominate the market, we will soon see an influx of Gen Z workers entering the workforce. Covid-19 has considerably shifted opportunities for many young people. Gen Y was able to graduate from University and enter the workforce with ease while Gen Z face considerable hurdles while getting a foot in the door to their dream jobs.

How do YOU define workplace culture? Over the years culture has become so incredibly important for organisational success, productivity and overall reputation.

In a creative and stressful industry like marketing, we are always looking for ways to increase employee happiness, wellbeing and productivity. From daily stand-up meetings to team lunches and birthday celebrations, we make a conscious effort to build trust and cohesion within the team and make Marketing Eye a great place to work! Our Australian offices are all pet friendly and it makes for a less stressful and more productive work day when our pooches are in.

Ever wondered why some workplaces are 'happier' than others? Why some people beem when they leave the office, glowing from the after-affects of a productive day? This phenonemon is more about how you grow your team, and what type of people you employ.

I personally struggle with some millennials but like any generation, there are a few that make a bad name for everyone else. No doubt the same could be said for my generation. In general, millennials are paving the way for innovation and reshaping how we work, why we work and what we are capable of.

Marketing practices within the workplace must continually evolve and this evolution must occur through legitimate avenues to education because an education without substance is no education at all.

So when you look at subscribing to education programs, ensure that they are legitimate and conducted by experienced industry professionals.