Tag: trend

Did you know that GIFs are more popular than both Vine and Instagram stories? If you think back, we most likely have all laughed hysterically, liked or shared with a friend a GIF that we found scrolling through our social media platforms.

More so than ever before, we are seeing the rise in meme marketing in the digital sphere. As we scroll through our newsfeeds, we are confronted with a continuum of cat videos and the occasional Donald Trump and Oprah memes, that has become the new normal in our digital world for both consumers and businesses.

Trends tend to come and go throughout the years, but one thing is for sure they all have a large impact and influence on the entirety of the marketing world. The introduction of new marketing tools and resources has led to a heightened level of customers’ expectations and overall brand experience.