Marketing Eye Blog

Marketing Eye Blog

Tag: outsourced marketing department - Page 7

Call Design specialise in workforce optimisation, workforce management solutions and consulting. Call Design uses a consultative approach to understand the specific requirements their client’s need and designs unique custom-made solutions.

Marketing Eye served an outsourced marketing department Call Design to develop a marketing strategy that will design and develop the overarching branding and redesign of their service delivery messaging. The re-branding has been a key element to a successful communication campaign and has resulted in an increase of interest in the Call Design suite of products and services. Encompassed in the redesign were marketing assets that helped to inform clients of their tailor-made services and wealth of knowledge and expertise.

Call Design

MockupBrochure
Published in Portfolio
Atlas tile and stone supply a large range of stone and tile to commercial and domestic projects. Sourcing suitable high-quality natural stone for architects, interior designers, developers, builders or home renovators, they ensure that they can meet the needs of any project. Atlas needed an outsourced marketing team to help them launch their brand. As part of the marketing strategy Marketing Eye helped create and develop their social media presence, beginning with their launch and then promoting their products and services, helping them build and engage in relationships with their clients. As part of the 360 degree marketing strategy, we used our design expertise to develop print assets and content to showcase the company at trade shows and presentations.


Presentation Book


atlas 1

atlas 2
Published in Portfolio
One of the biggest mistakes any business owner can make is thinking that they are singularly capable of everything; accounting, management, finance, marketing etc.

We see all too commonly, small to medium business owners who think they know marketing. Reality check: just because you own your own business, this doesn’t make you a marketing expert. Its time to take your business to the next level by acting now and investing in both marketing and a comprehensive strategy to strategically and tactically help achieve your business goals in both the short and long term.
Published in Marketing
Marketing Eye has been a pioneer of the outsourced marketing department concept. We brought the concept to the forefront some 13 years ago, and have since forged a new market where companies can outsource to one company with no freelancers their entire marketing needs.
Published in Marketing
Finally, I have a printed copy of the 2016/17 Global Marketing Strategy for Marketing Eye and it is being developed out to the point where every single item in the marketing strategy is given to a person who is responsible for outcomes. 

It's particularly exciting given that usually we only share part of the plan, but this year, we decided to share it all - along with our profit sharing strategy for employees. It's time for many of our younger team members to start investing in houses or apartments, and they cannot do that without getting some real money behind them.
Yesterday I had a meeting with a prospect that is about to list a company on the Australian Stock Exchange.

We discussed his plans, then I went through an overview of Marketing Eye and what we do. In my overview, I discuss four different areas of our business; outsourced marketing department, technology, media and education.

When I go through media, I always discuss our publication Marketing Eye Magazine and the company's significant social media presence. In particular, I talk about the number one reason people arrive at our website, our blog.

He said, "I know about your blog. I saved one of them to my iphone in 2013 that resonated with me". 
Published in Marketing
If you are a small business owner, you would have had many occasions where you were ready to tear your hair out. There is so much to think about; finances, staff, customers, your product/service and of course marketing – bringing in the business!
Thursday, 30 September 2010

Brands you can trust

Bonjour! Yes, I have been in Paris, doing a bit of business and enjoying the beautiful Autumn Parisan weather.

Like many people that have travelled to the city of love, I am totally besotted by its beauty and the promises it holds for anyone that visits.

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