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Marketing Blog tag: 'marketing consulting' - Marketing Eye

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Displaying items by tag: marketing consulting

The marketing team in corporations are stepping up their 'marketing game' to help the human resources department secure top talent.
Published in Marketing
Tuesday, 30 October 2018 16:21

5 Hacks every marketer should know

Every marketer has tricks up their sleeve. If they didn't, they are not trying hard enough. Having been a marketing consultant for many years, I have had the pleasure of rolling up my sleeve and showing the world (well, mostly people in Melbourne, Brisbane and Sydney) how they too can use some of the tricks of the trade to accelerate their marketing reach.
Published in Marketing
Wednesday, 24 October 2018 03:17

10 Blogs that every marketer subscribes to

If you are time poor just like me, then where you spend your time obtaining information that helps your career or business is critically important. Time is money and if a blog fails to meet your expectations, chances are that it won't get a second sighting.
Published in Marketing
Tuesday, 18 September 2018 07:38

The one thing that gives marketers a leg up

At Marketing Eye, we employ a lot of marketers and over the years you learn to refine what type of marketer you look for in a role such as marketing consulting.
Published in Marketing
Every top-notch marketer knows that they as good as they may be, they will never know it all. It's impossible. Marketing is changing every day. Reading sentiment of target markets change rapidly. What is good today, may not be good tomorrow and so on.

But there is a list of things that brilliant marketers do that really make them standout from the the rest.
Published in Marketing
Marketing Eye put an incredible amount of effort into delivering world-class marketing strategies to clients. We have invested heavily in research and development, and of course, developing the world's first Robotic Marketer. 
Published in Marketing
Everyone is busy doing budgets for the next financial year, and setting sales forecasts, while marketers are frantically trying to ensure that marketing strategies are in line with the results that management are looking for. What is most important is the ability for companies to read the market, understand what customer want, and easily communicate why they should choose a particular company over another.

Marketing Eye is fine-tuning our 2018/19 marketing strategy for Australia, ensuring that we don't just focus on Sydney, Melbourne, Brisbane and Townsville, but also other States in Australia with a firm goal of opening offices in Adelaide, Perth, Canberra and New Zealand.
Published in Marketing
After relaying my 'two days from hell' to a confidante, who had an interesting reply, I realised the reality of my world. 

To put it in context, I replied to a text message with: "Life has to have challenges and your feelings have to be hurt to be alive. I wouldn't change a thing."
In the past few months, I have had a business that is fairly much smooth sailing. We are adapting to our growth issues and ensuring that we streamline processes and constantly improve what we are doing in every facet of the business.

It's interesting to go through this process and realise that after 10 years, some sort of switch has been turned on, and we are picking and choosing our clients. We can't scale fast enough to cater for our burgeoning growth. Scale for most businesses isn't hard as long as you have the right processes in place. But for us, it is extremely difficult. 
Published in Management
Right now Marketing Eye has such an amazing team. I don't say that lightly, as to be frank, this has not always been the case. We are growing exponentially with more leads than one can handle, and as such have not one, but nine positions available.
Published in Marketing
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