Tag: entrepreneurs
Tuesday, 20 June 2023
Some Marketers Are Rejecting AI: Here’s why
You can lead a horse to water, but you can’t force the horse to drink it. Many forward thinking entrepreneurs have embraced AI and shared with their teams new ways in which to improve productivity and outcomes, but push-back is greater than many think.
As a marketing agency owner, I was the first to get my team to get onboard with ChatGPT in November last year. Imagine how surprised I was that in January, many had said “we haven’t gotten around to having a look at it”.
Published in
Marketing
Tuesday, 27 April 2021
How to get your staff to think outside the box
One of the biggest conundrums entrepreneurs and business leaders have with their employees is helping them focus their efforts on ‘thinking outside the box’.
Published in
Entrepreneurship
Tuesday, 02 February 2021
How entrepreneurs are adapting to a new way of thinking
With an abundance of entrepreneurs entering the market, priming themselves for disruption and tackling the incumberants, entrepreneurs the world over are being forced, albeit at times relucantly to adapt to change, and adopt a new way of thinking.
Published in
Entrepreneurship
Monday, 25 January 2021
Why Entrepreneurs Are Seeking Therapist For Cognitive Behavioural Therapy
If you've been told that based on Myers Briggs you have this or that type of personality, you may think that you have derived at an answer to why you are the way you are. After all, many entrepreneurs fall under an A-Type personality profile or at least that's what many of us have thought. A little birdy gave me an insight into the brilliance that is Cognitive Behavioural Therapy and I am absolutely compelled to share.
Published in
Entrepreneurship
Saturday, 02 January 2021
How to stick to your New Years resolution
A change in a calendar year is significant for many people around the world, mostly because it allows us to reflect on our life, personal and professional goals and our dreams.
Quite often, we make the same new years resolutions as we may have done the year before, simply because we didn't commit to the our goals in the way we had hoped. However, there is good news for those who don't quite make good on their New Years Resolutions as you are more likely to achieve it when it becomes a goal that is repetitive.
Quite often, we make the same new years resolutions as we may have done the year before, simply because we didn't commit to the our goals in the way we had hoped. However, there is good news for those who don't quite make good on their New Years Resolutions as you are more likely to achieve it when it becomes a goal that is repetitive.
Published in
Entrepreneurship
Wednesday, 19 June 2019
What are the advantages of having a marketing strategy?
It's that time of year when entrepreneurs, business leaders and marketing professionals re-evaluate their businesses on multiple levels. The market has changed and with this fluid transformation companies are needing to draw on data, research and experience to navigate the future.
Published in
Marketing
Friday, 12 April 2019
5 Successful Entrepreneurs under 25
With the rise of social media and technology, there has been an evident boom in self-made successful entrepreneurs. Painting a future for themselves by showcasing and selling what they truly love.
Published in
Entrepreneurship
Wednesday, 06 February 2019
What holds back entrepreneurs from succeeding | Marketing Eye | Mellissah Smith
As a 20-year entrepreneur, I have learned a few things over the years and some things I have had to learn repetitively until I 'got it'. Learning should be embraced they say, and I agree wholeheartedly but sometimes when you are in the thick of it, it's hard to see the light at the end of the tunnel let alone the 'why' you needed to learn that lesson again and again.
Published in
Entrepreneurship
Thursday, 05 July 2018
Why so many people are lonely today
We are all living in silos that are outside the real world and in little cubicles that where we control everything.
At first, we thought it was a brilliant idea. Innovation that gives us everything we want, at our finger tips, when we want it and how we want it.
Until...
At first, we thought it was a brilliant idea. Innovation that gives us everything we want, at our finger tips, when we want it and how we want it.
Until...
Published in
Culture
Thursday, 17 May 2018
Why your business needs marketing
2018/19 is going to be a year of change. From narratives to business landscapes - the world of business is being turned upside down, and it is only the companies willing to adapt fast to these changes, that will truly make their mark.
Published in
Marketing