10 Digital Marketing News Sources You Need to Be Reading
The digital marketing industry has been changing a lot throughout its history. Therefore, as marketers, we need to adapt to these changes and stay ahead in the race. One of the best ways to do this is to read news sources about marketing. The internet is a massive place with millions of websites; knowing the right resources is essential. But unfortunately, there is a lot of unreliable information that could ruin your business.
Here are the 10 digital marketing news sources that are reliable and should read:
1. Digiday
Digiday is an online trade magazine about social media and digital marketing founded 14 years ago by Nick Friese. Every day, the site publishes a wide range of digital marketing news. It helps readers attain a global view of the media and marketing industries and technology disruption in those industries. In addition, the site does a great job of providing accurate analysis and measurement of digital marketing topics. Digiday also hosts many events about digital marketing throughout the year to get marketers to stay connected and build more connections. Therefore, it’s one of the best websites to keep you updated with the changes within the industry.
2. Search Engine Land
SEO (search engine optimization) is one of the essential processes in digital marketing; it is the process to improve your website visibility when people search for things that are related to your business on a search platform. Search Engine Land is one of the best websites to get updated information about breaking stories, industry trends, feature announcements, and product changes every day. The publication also organizes and hosts the hotly anticipated Search Marketing Expo (SMX) conference every year. The industry’s go-to news source for both breaking headlines and comprehensive analysis. Search Engine Land is beneficial for marketers.
3. SEM Post
SEM (search engine marketing) is another form of marketing when marketers promote the website by increasing their visibility in search engine results; SEM Posts will keep you updated about what is trending. The SEM Post is a fresh look at the search marketing industry with the most important news – including commentary about why it is essential and how it can impact you and your business. It was founded by Jennifer Slegg, an experienced expert that has been in the industry for over 15 years. The information from the news in SEM Post will be necessary for your digital marketing knowledge updates.
4. Moz
Rand Fishkin and Gillian Muessig founded Moz in 2004. It was a blog and an online community where some of the world's first SEO experts shared their research and ideas. Moz provides tools and services that help your business with SEO marketing. It is one of the best-known and best-loved companies in the industry because it has an in-depth analysis from experienced experts. Therefore, it’s able to provide the best advice and services to your business.
5. Search Engine Roundtable
Search Engine Roundtable was created as a definitive source for readers eager to find the most interesting SEM forums. It helps owners decide which resource they can use when building their business websites. Search Engine Roundtable is also a favourite digital marketing website for SEM professionals. As it provides the latest practice in SEM, it is a solid and reliable resource for anyone who wants to browse forums. You can download the Search Engine Roundtable app on your mobile devices for free; it will help you to keep up to date with the digital marketing world at every moment.
6. Small Business Trends
Small Business Trends was founded in 2003 by entrepreneur Anita Campbell to publish newsletter articles online. Since then, the site has grown into an engaged community of small business owners. The website covers small business news, follows trends, provide tips and advice, and interview movers and shakers. They also spotlight other small businesses and startups and show excellent coverage of many aspects of digital media and marketing, making it a worthwhile addition to your reading list. Don’t miss out on this fantastic website!
7. Social Media Today
Social Media Today is an online community and resource for marketing, social business, communication, customer experience, content marketing, and digital strategy. The breaking news in the social media world is usually reported by Social Media Today first. Therefore, it is an excellent tool for marketers who need the latest information on social media.
8. Adweek
Adweek was published in 1979 by Shamrock Capital; it boasts award-winning coverage that reaches an engaged audience of more than 6 million professionals across platforms, including print, digital, events, podcasts, newsletters, social media, and mobile apps. The section that professional marketers found very useful is Adweek’s Social Pro Daily; it’s a timely feed of news, trends, and tips for digital marketers. Adweek's Social Pro Daily newsfeed includes the latest social media and eCommerce news to innovative social media content, memes, and campaigns. It will be beneficial for digital marketers.
9. Social Media Examiner
Social Media Examiner was published in 2009 by Michael Stelzner and is the only resource you need for tactical and strategic marketing insight that’ll help you crush your marketing goals. In addition, their community is where you can discover new digital marketing ideas from thousands of experienced marketers to boost your business’s performance. So join the community to help you navigate the constantly changing social media world.
10. Marketing Tech News
Marketing Tech News is a thriving community of professionals interested in marketing strategy and technology. With over 1.1 million marketing-focused members, Marketing Tech is your perfect partner for integrated advertising campaigns. The website covers the latest and breaking news of the digital marketing world and analyses from professors in the industry. The information from Marketing Tech News will help grow your business.
There are 10 marketing resources that you need to read. These reliable and credible websites provide helpful resources for your digital marketing career. Reading and adapting to the industry is an essential job for marketers. However, reading and adapting the right way is more critical.
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