Enterprise technology and software companies have to approach marketing from different angles than your typical marketing departments. It is continuously evolving, and we need to be sure that we're utilising tactics that generate results. The market is overly saturated for attention, with everyone pushing to get attention to their own companies. Here, we have four great ways to market your tech company better.
How many of you receive telemarketing calls on your mobile and feel like someone’ s intruded on your personal space?
What about when a machine from Vodafone rings you up and starts giving you a recorded message about the fact you should move from your current service provider to them?