Tag: online marketing - Page 2
When online shopping should be offline
Is a blog for someone with a little too much time on their hands?
It's not because I am bored or I think that I am an exceptional writer - because I have never had a bored moment in my life (it's my dream to be bored one day) and as for the writing, I only write well when I put effort in, and this blog is more a rambling of my thoughts, rather than something that I have placed alot of emphasis on.
The ONE reason I write this blog is to CONNECT with my target audience and to communicate with other marketers who have interesting ideas on marketing or who have a point of view.
I knew you when…
At the time, I worked in marketing for a large retailer and Nicole worked for News Limited. We lived together and like most girls that age, we spent night after night talking about how one day we would do this and one day we would do that. We both had big dreams and were prepared to put in the hard yards to achieve them.
Getting your database right
Whether due to lack of knowledge, time, budget or planning, many companies fall short of the mark when it comes to targeting the right audience.
It is essential that business owners, marketers or the person driving a direct marketing campaign know exactly how to define, segment and target prospects in order to maximise ROI.
Today, many businesses realise the importance of segmentation – the process of subdividing customers and prospects according to common attributes and characteristics relevant to a product or service.
Who is an Effen Great Bloke?
In the past 4 months, I have learnt alot about beer. Too much, some would say.
In Search for an Effen Great Bloke
All you have to do is log onto www.effengreatbloke.com.au and register your details and that of your mate’s to have a chance to win a year’s supply of beer for you and your mate. How awesome is that!
How to rank no. 1 on google without paying a cent!
Why is Marketing Eye the #1 ranked website when you search for a marketing consultant on google?
It’s not rocket science, let me tell you that.