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Marketing Blog tag: 'Age Strong Physio' - Marketing Eye

Displaying items by tag: Age Strong Physio

As I drive around, I constantly see aged care related marketing and it astounds me how old-fashion it is. You many think that the target audience is old, but what is old today?

Isn't 60 the new 40? Aren't the people past retirement age now more active, fit and looking a lot more fantastic?
Published in Marketing