Marketing Blog

Marketing Blog

Items filtered by date: Thursday, 03 May 2018 - Marketing Eye
One of the first things we think we realise about successful entrepreneurs is their toys; the big house, the fast car and their luxurious holidays - that everyone else just dreams about.

But this isn't exactly the case. In fact, the most successful people I know are not in fact flashy or anything alike. They still live in the house they bought when they first started out, don't update their cars yearly, and often have a holiday house or choose experience holidays over the swanky likes of St Barts and St Tropez.

If you truly want to be successful, then you have to look a little deeper at the people you aspire to be like. Those telling you how rich and successful they are, are more often not. In fact, those keynote speakers that spruik their monetary achievements, often are making more money out of speaking than out of what they proclaim made them rich and successful.
Published in Entrepreneurship
Friday, 04 May 2018 04:48

Hinchinbrook

Marketing Eye was engaged by Hinchinbrook Regional Council to develop a marketing campaign to promote the region. The campaign included an integrated marketing approaching working with internal resources and Marketing Eye. The creative for the campaigns is clever and invites people to visit Hinchinbrook to "live a little....try something new". This is one of our favourite campaigns - ever!
Published in Portfolio