Tag: transmedia
Tuesday, 07 April 2015
How cross media platforms can create exponential brand growth
I am not a storyteller, not in the sense that I can engage a crowd verbally; have them hanging off my every word through great wit and charm. I am no Gatsby and certainly not great. I have friends who hold the floor when they speak – command it in fact – but that is not in my nature to do so. I like to listen so I can come back to my desk and write about what I have heard.
That is not to say that I don’t do public speaking, I am quite reasonable when I am on topic, but I am a storyteller in a different sense, more hack than raconteur and certainly no Peter Ustinov – the greatest raconteur that ever lived. Author John Green (The Fault in our Stars) says it best about many writers, “Writing is something you do alone. Its a profession for introverts who want to tell you a story but don't want to make eye contact while doing it."
That is not to say that I don’t do public speaking, I am quite reasonable when I am on topic, but I am a storyteller in a different sense, more hack than raconteur and certainly no Peter Ustinov – the greatest raconteur that ever lived. Author John Green (The Fault in our Stars) says it best about many writers, “Writing is something you do alone. Its a profession for introverts who want to tell you a story but don't want to make eye contact while doing it."
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