Marketing Eye
Len Rust(Computerworld)

ELK SOFTWARE GROUP specialises in Web site design and custom software development of Web-based business solutions. The Elk Content Management System allows users to maintain the content of their Web sites directly. Options offered with the product include FAQ capability, news, security, forums, products, and e commerce facilities.

EBALL GAMES designs, develops, and manufactures interactive golf and sports simulation technology. The company's real-time ball sensor technology, sound, and vision combine to offer realistic golf and sports simulation products. EBall Games' ball sensors can be adapted to most ball sports, including golf, soccer, AFL, cricket, Gaelic football, American football, basketball, and hockey. The sensors are mobile and transportable.

FUNDI SOFTWARE provides tools for use with IMS and CICS systems. The company has established strategic relationships with leading software vendors, including IBM, and through these alliances it delivers Australian software products to the world. Fundi's customers come from all business sectors and industries.

WEB AND FLO provides workflow software and analysis services for small business units across many industries. The company's flagship business process management suite is Kontinuum, which is used to solve business problems in industries like financial services, manufacturing, and clinical research.

EMAGINET offers advertisers and publishers behavioural targeting -- the ability to target an online audience by tracing their behaviour before they reach a site. This allows specific, relevant messages to be delivered to specific audiences, increasing the likelihood of response. Online activity, banner/display, e-mail, SMS, and search can be activated and monitored through a single interface.

BCODE is a provider of ticketing, mobile vouchers, and coupons solutions. The company provides the hardware, software, ticket authentication, and transaction services required for an end-to-end delivery of ticketing, mobile vouchers and coupons services from enterprise to consumer. BCode's technology platform serves customers across the aviation, banking, ticketing, call centre, retail, and government sectors.

Len Rust is publisher of The Rust Report.

Published on ARN.