Marketing Eye Brisbane, is part of a leading national marketing consultancy that has a strong focus on providing small to medium businesses with a dedicated marketing resource. Koonyum Range Retreat wanted a company to assist in building on a successful brand to continue to showcase the retreat as a hidden treasure in the Byron Bay region.
Marketing Eye Brisbane created a 12 month marketing plan that will see further development of Koonyum Range Retreats' website, public relations, refinement of key messages and ensuring the personal touches create a long and lasting impression.
Ms Nicole Ryan, State Manager for Marketing Eye in Queensland, said "Koonyum Range Retreat needed to work with a company that could help organise their systems and processes to ensure a consistent and ever evolving superior service and accommodation available in the region."
"The boutique retreat targets couples looking for a romantic soul revival through to corporate getaways as well as providing the ultimate venue for a wedding with wow factor" said Ms Ryan.
Koonyum Range Retreat was seeking an agency with experience in tourism and accommodation marketing, with a solid understanding of all aspects of media, events, and corporate markets. Marketing Eye Brisbane offered "an extensive history dealing with the accommodation industry and the sensitivities surrounding the travel and accommodation industry."