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A well-known name in the Australian wholesale industry for fresh fruit and vegetables, LaManna has announced its plans to launch LaManna Direct – an online shopping and home delivery service in July 2008. Leading Digital Marketing company Marketing Eye has been hired to develop the e-commerce website which will extend the wholesaler’s extensive relationships with local growers to offer previously unavailable services to their customers.

“We are excited to adapt our digital marketing skills to the fruit and vegetable industry, explains Marketing Eye CEO Mellissah Smith. The development of a new e-commerce website will allow LaManna to capitalise on their quality products whilst developing a new market and customer base.”

With the ever increasing demand and current trend towards online grocery shopping, LaManna will develop a strong online presence with the innovative e-commerce website and unique approach to wholesale management, which is sure to take Australia by storm.

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