That’s when I found Marketing Eye. Their intern program immediately appealed to me: it was exactly what I was looking for! Marketing Eye offered a six-week placement where I would be exposed to all areas of marketing, from social media to customer research and copywriting. The fact that Marketing Eye is one of Australia's leading Marketing Consultancy firms makes it the best place to have a first internship. And with a great team, the motivation is there to do your best despite the hard tasks, and the day always ends up going super-fast (which usually means your having fun!). This internship is allowing me to explore the real-world application of marketing, in an international context, with the company currently servicing over 100 clients both in Australia and internationally. I try to apply every day skills I have learned in Strategic Communication and Psychology courses, whether they are research skills or writing skills, to real clients. You would be surprised how often you use the set of skills from both fields in Marketing. Realising this, I felt I had made the right decision.
I think the best thing about doing this internship at Marketing Eye is that it is allowing me to develop skills that I would otherwise have been lacking compared to someone coming straight out of a Marketing or Business degree. I still have three weeks to go, but I have already learned so much, from the tasks I have been given, from the people I have worked with and from the fast-paced life in a marketing firm. I will still be lacking some business skills, but now I am more motivated than ever to finish my degree, eventually do a Masters in marketing, more placements, and start my career in the field.
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