What We Can Learn From Our Mothers

Saturday, 12 May 2012 23:55 Written by Mellissah Smith

In Australia, it's Mother's Day today.

A day that we show appreciation for our Mother's and tell them how important they are to our lives.

My Mother is an interesting woman. She is highly religious, has an incredible sense of resilience and shows compassion to people around her like no-one I have never seen before.

As a child, I remember looking up to her. I loved that she wasn't showy like some other people's Mother's and that she always stood in the background, quiet, yet very supportive. She was the type of Mother that would bake a cake, pop into the school unannounced and give a slice to each of the kids in our class so that they could enjoy her delicious baking for morning tea. Knowing that I had a phobia of eating food out of a lunchbox, she also use to drive 10 kilometres to drop me off fresh lunch, or my favourite fish and chips, on days when the canteen didn't operate - so I would not starve.

What TWEETS me off!

Saturday, 12 May 2012 04:56 Written by Mellissah Smith

Twitter is awesome for business. Seriously awesome. Even this week, a new client signed with Marketing Eye on $24,000 for the year via following me on Twitter. I love it! A small investment in time for a great return. It helps promote the Marketing Eye brand globally, encourages people to go to our website, increases the number of people who read our marketing blogs and engages at a level that 10 years ago, we would not have been able to do.


But, there are a few things that annoy me about twitter.

21 Traits of a Successful Entrepreneur

Tuesday, 08 May 2012 21:43 Written by Mellissah Smith
I woke up this morning at 3.30am and could not stop thinking. My brain was on overload. All I could think about was business.

Expanding a business internationally is not exactly the easiest task to undertake. It requires a lot more work than you think and some serious planning.

When a person has a big business goal, it can be all-consuming. It's a 24 hour, 7 day a week gig. And when you put that sort of effort into something, you are looking for one hell-of-a-return. I know I am!

Most entrepreneurs think about the end goal. What is it that they are trying to achieve. Then they work back from there. What steps need to be taken to achieve this goal.

To me, this is the norm, but what sets one successful person apart from the run-of-the-mill entrepreneur can often come down to a set of traits. So, what traits make a successful entrepreneur?

21 Traits of a Successful Entrepreneur

Learning to surf a wave is not the easiest task in the world to do. It requires a certain amount of skill, some balance and a whole lot of determination. And... it requires practice.

In the dotcom boom, everyone who was not inventing an online business, were buying up shares so that they felt part of it. The problem was, that by the time the publicity hits and consumers are encouraged to buy shares, the fat cats in corporate finance and early investors have already made their dough.

How Creative Do You Want To Be?

Sunday, 06 May 2012 06:41 Written by Mellissah Smith
Thinking outside the square is getting harder and harder to do. Creatives are now more challenged than ever even though they have more platforms to be creative on.

Is BUSINESS AS USUAL killing your brand?

Thursday, 03 May 2012 22:23 Written by Mellissah Smith
I am on a very personal journey right now with my business. 8 years ago, I had a dream and after years of fine tuning the business, I am ready to make it come to life. To reach the next level.

What that means is continually putting myself out there, sharing my experiences and taking my business to a level that no-one else in the industry has been able to achieve to date.

Basically, my dream or more precisely, something that is on my bucket list, is to build a company valued at $100 million. I am finally on that road and I know that within 5 years, this is now a reality.

Is being a lesbian good or bad for business?

Wednesday, 02 May 2012 23:04 Written by Mellissah Smith
It's a wake up call on how one communicates with others that they come into contact with and what lasting impression that leaves.
Over the years, I have met many inspirational women who have had some impact on my life in one way or another.

When I was just 25 years old, the then Chairman of Citibank in Australia organised for me to meet Wendy McCarthy, who at that time was on numerous boards including John McGrath's, McGraths Real Estate board and acted as a mentor to senior managers in many of Australia's top companies.

Is working hard a crime?

Sunday, 29 April 2012 06:49 Written by Mellissah Smith
If one more person has the conversation with me this week, that I need to stop working hard, I will SCREAM.

This built up emotion from people with all the good intentions of the world, opting to tell me that I should not be working so hard. I am frustrated, confronted and in desperate need of explaining myself so that hopefully good natured people understand that some things require work.
John Gray has written quite a few books on relationships and millions of women around the world have read them avidly. No wonder women tend to be better leaders statistically when they actually reach the top jobs, then their male counterparts.

Gray has a book, Mars and Venus on a Date which basically is a guide to navigating the 5 stages of dating to create lasting relationships.

If you bare with me, you will see how this can relate to relationships with employees that are looking for the perfect job. Particularly essential reading for small business owners.
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about 16 hours ago Interesting read today in NY Times: General Motors cancels advertising on Facebook because they don't believe it works. What do u think?
about 16 hours ago In LA and loving the warm weather. This city has a buzz that is contagious! Everyone is fast... but as an entrepreneur, I don't mind that!
about 3 days ago Turn your small business into a BIG one : Easy to implement ideas http://t.co/GifwOCeP via @marketingeyeaus
about 3 days ago If you really want to surf the next wave - here's how to do it http://t.co/3YymZkFO via @marketingeyeaus
about 3 days ago 21 Traits of a Successful Entrepreneur http://t.co/3HUqwuao via @marketingeyeaus
about 3 days ago What TWEETS me off! http://t.co/c77ffqIF via @marketingeyeaus
about 3 days ago What We Can Learn From Our Mothers http://t.co/ZxetVyxv via @marketingeyeaus

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