Having a career in marketing is exciting. It is something that I have chosen for the past 25 years, and every day I love going to work. It's my passion. I am completely in love with the people who work for me. They are rockstars and every day they get better and better. Right now, we have a team of people who are winners. They have the right self-starting attitude and are competent. We are not second guessing anything they do, and their relationships with clients are second to none.
Mostly, the lack of understanding is of who you really are, and what is your purpose. Many people espouse to know what their purpose is, but how many of those same people can put their hand on their hearts and say, that this is why they were put on earth, and follow through with that mission until the very end?
Marketing Eye is one of Australia's most recognisable marketing consulting firms due to our online performance. We were early adopters of everything from websites through to social media use. We know that every single month search engine optimisation must be a priority, and blogging keeps our prospects coming back time and time again.
In light of the fact that a business plan is in place to accelerate the expansion plans, it has become even more evident that our investment in technology will catapult our ability to expand the business in a fast, manageable pace.
I guess if I posed this question to my team, they would possibly agree, but this year has been a big one and they deserve their moment of letting loose and enjoying each other's company outside of work, celebrating their success.
I've made a few trips up North to speak with locals, potential startups for the incubator, Politicans and alike. I grew up in Townsville and Charters Towers, so this project is especially important to me.
It's been an interesting visit to say the least.
The realisation that everything isn't as it should be is startling. It is also very confronting. People are literally fighting for their survival.
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