Blog Author Mellissah Smith - Page 113
Mellissah Smith
Mellissah Smith is a marketing expert, author, writer, public speaker and technology innovator. Having worked with more than 1000 companies across technology, medical services, professional services, manufacturing, logistics, finance and health industries, Mellissah has a well-established reputation as an experienced marketing professional with more than 30 years experience. As the founder and managing director of Marketing Eye, she has taken the company from startup to a multi-million dollar enterprise with offices in Australia and the US. She is the founder of AI software company, Robotic Marketer, which automates the development and management of marketing strategies. Mellissah is also the Editor in Chief of Marketing Eye Magazine, a quarterly magazine that cover marketing, entrepreneurship, travel, health and wellbeing. She is also the co-editor of Contact Centre Magazine, Minimalistic Magazine (building products and architectural design), and Human Magazine (wellness). #mellissahsmith #marketingeye #roboticmarketer
Thursday, 09 September 2010
Displacing the iPhone
Blackberry takes on the iPhone
In the world of taking new hand held technology to the people, Apple sits head and shoulders above the rest.
In the world of taking new hand held technology to the people, Apple sits head and shoulders above the rest.
Published in
Small Business Marketing
Sunday, 04 January 2009
$10 per day websites – To discount or not?
Brainstorming ways to generate more sales in the current economic times is a daily ritual for those who work at Marketing Eye. Our last quarter was still strong, but could have been better – like everyone else in the consulting game.
Published in
Website Development
Tagged under
Sunday, 04 January 2009
2009 Kick-off Your Marketing
Having avoided heading to the office on the 5th January, 2009, by working from home on the company’s business plan for 2009, today I am now ready to get started.
Published in
Small Business Marketing
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Sunday, 04 January 2009
Brand Purchases – Hitting a hole in one
I have to say, I am one of those suckers who buys by brand name. Whether it’s a can of baked beans (Heinz) or a camera (Canon), I am lured by the power of a brand name.
Published in
Small Business Marketing
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Monday, 03 August 2009
Is It Criminal Not To Be Creative?
When one fancies themselves as a bit of a creative, it’s hard to ignore that urge that consumes you when an opportunity to pitch for a relatively large account comes your way.
Published in
Mellissah Smith
Tuesday, 03 November 2009
The race that stops a nation
[Picture]
A last minute decision to attend the ‘race that stops a nation’ reminded me why gossip magazines sell so well and how gen-y is absorbed with the idea of celebrity, so much more than I remember my generation ever being.
A last minute decision to attend the ‘race that stops a nation’ reminded me why gossip magazines sell so well and how gen-y is absorbed with the idea of celebrity, so much more than I remember my generation ever being.
Published in
Mellissah Smith
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Wednesday, 04 November 2009
Is there a new look Liberal Party?
Last night I was invited to attend a dinner for a up and coming politician that has just won pre-selection in the seat of Kooyong.
Published in
Marketing
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Sunday, 08 November 2009
The Death of a Publicist
Whilst we all espouse to work with companies that have the same ethics, culture, and key set of values – it doesn’t always happen that way for a variety of reasons.
Published in
Marketing
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Friday, 13 November 2009
Not Interested in Customer Service or Feedback?
I had the most unusual experience today with Prism Colour in Melbourne which is run by a guy (who I have never met) by the name of Greg McHenry.
Published in
Management
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Monday, 11 January 2010
Portsea Polo – Has Anyone Actually Seen A Horse?
Ok, I was there, all glammed up with a beautiful orange silk summer dress from Gail Elliott’s Little Joe in Toorak styled with accessories that made me feel like I was not in Portsea, but was in fact, swanning around at the Polo in South of France’s St Tropez.
Published in
Mellissah Smith